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After seven years of launching the Heels and Sneakers drama series on TV, actress Yvonne Nelson’s YN Productions has relaunched the series on YouTube with a captivating plot twist.

Somention, the largest independent social media agency in the Netherlands, is proud to announce the strategic acquisition of saas platform Influentials.

Kantar, the world's marketing insights and analytics company, today reveals Amazon has once again taken the title of consumers’ most preferred ad platform.

This number increases to 28% for Gen Z social media users as 11% consider themselves to be influencers and 17% content creators.

TikTok recently introduced Search Ads which will give brands the option to have ads displayed alongside organic content that appears within the app's search results.

From the recent arrival of Meta’s Threads and Twitter’s rebranding to TikTok’s introduction of text-only posts, marketers are challenged with navigating today’s increasingly fragmented and rapidly changing social media landscape.

With the upcoming F1 race on Sunday, August 27th in Zandvoort, I would like to share this remarkable YouTube video with you

Instagram has introduced a new music feature that enables users to add a song as a soundtrack to their photo carousel posts to show off their musical taste and is expanding its collaborative publishing feature.

Social media has morphed into a goldmine of customer intelligence data, catalyzing the demand for AI solutions capable of extracting valuable insights from this vast repository.

This release will leverage DV’s technology to help advertisers on Meta Reels ensure their video ads are viewable, by a human being and are safe from Fraud/Invalid Traffic (“IVT”).

Integral Ad Science, a global media measurement and optimization platform, has announced a significant expansion with TikTok, bringing its industry-leading Total Media Quality brand safety and suitability measurement product to advertisers in 23 new markets.

The videos follow Spot, Hyundai’s robot dog, as he explored the Netherlands on social media this summer.

Integral Ad Science a global media measurement and optimization platform, has announced an exclusive partnership with X to provide advertisers with its industry-leading pre-bid Brand Safety and Suitability product across the social media platform.

The London Interdisciplinary School (LIS) is undoubtedly a well-intentioned initiative, aiming to tackle humanity's complex and interconnected challenges through a fresh, interdisciplinary approach. However, the road to resolving these issues should be paved with truth, responsibility, and a clear understanding of the technologies involved. In their recent video post about AI-generated images and perceived biases, LIS appears to have either misunderstood or misrepresented the capabilities and intentions behind today’s iterations of these AI tools. The assertions made are not just false, but they threaten to hinder progress and unfairly stigmatise AI developers

There are roughly 302 million social media users in the United States — and if you were to combine these platforms into a single entity, there’s a good chance most folks would swipe right.

TikTok is making text posts available to all users in the app so they can create text-based content without visual backgrounds. The company says that the new format: “broadens options for creators to share their ideas and express their creativity”.

Opus Clip, a generative AI-powered video editing platform, has launched the 2.0 version of its flagship product, after launching last month.

Integral Ad Science, a global player in digital media quality, has announced it has enhanced its partnership with YouTube to provide advertisers with industry-leading brand safety and suitability measurement across the online video platform.

Energy supplier Essent has chosen ZUID Creatives as supporting content partner

Charlotte Koeleman (Managing Partner) and Vivian Kowalski (Executive Creative Director) are part of the social media agency Somention's board.

ITV has announced the launch of a new Social Media Awareness Hub, designed to help all participants on ITV-produced or commissioned shows deal with trolling online. The Hub is part of an ongoing commitment to duty of care for participants of its shows.