VideoAmp appoints Tony Fagan as CEO

Tech-first measurement company, VideoAmp, announced the appointment of Tony Fagan as CEO, effective January 6, 2026. Tony Fagan, who currently serves as President of the company, is taking over from Peter Liguori. Liguori remains a member of the board and continues to support the company’s long-term vision.

The transition reflects VideoAmp’s increased focus on innovation, advanced audiences, and AI-driven outcomes measurement.

Fagan has served as President during a period of significant platform evolution, overseeing the advancement of VideoAmp’s technology stack and outcomes-driven architecture. His elevation underscores the company’s belief that the next phase of growth will be led by deep technical leadership and a strong understanding of customer outcomes.

“As VideoAmp turns the page to its next, exciting AI chapter, I can think of no one more qualified to lead the company into the agentic future than Tony Fagan,” said Liguori. “I look forward to supporting him on this exciting journey.”

“VideoAmp delivers a best-in-class tech stack for advanced audiences and outcomes measurement,” said Fagan. “We are investing heavily in agentic optimization to drive campaign performance against those outcomes.”

Under Fagan’s leadership, VideoAmp will accelerate investment in agentic AI and intelligent optimization technologies designed to help advertisers, publishers, and agencies drive measurable results in an increasingly complex media landscape.

www.videoamp.com

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