[eMarketer] Uber drives the rise of on-demand healthcare

Direct-to-consumer (D2C) telehealth company Hims & Hers partnered with ride-hailing giant Uber to deliver health and wellness products to 12 new markets across the US via the UberEats apps.

Uber has been teaming up with digital health startups to simplify medication delivery and reduce transportation barriers to healthcare. In June, it linked up with COVID-19 vaccination coordination startup Dr.B to give free rides to individuals traveling to and from their vaccine appointment.

Uber has also teamed up with digital pharmacy startups NimblerRx and ScriptDrop to deliver prescription medications.

Lightning-fast delivery is table stakes, and healthcare companies are adapting to these consumer expectations. In fact, “on-demand” telehealth services are something most telehealth providers (including Hims & Hers and Teladoc) already offer.

According to eMarketer, we expect to see more digital health companies team up with the likes of Uber and Lyft to make healthcare transactions and experiences more streamlined, faster, and less costly for consumers, payers, and providers.

Read the full eMarketer article here

www.emarketer.com