Ogilvy Paris names Benjamin Bregeault CCO

Ogilvy Paris has promoted Benjamin Bregeault to Chief Creative Officer, placing him in charge of the agency’s creative direction as it continues to expand its digital capabilities.

Benjamin Bregeault returns to the role after serving as Executive Creative Director since 2023, following his rejoining of the agency in 2021. His appointment reflects Ogilvy Paris’ focus on integrating digitally driven creative work across its client portfolio.

Career spans agency and digital expertise

Benjamin Bregeault began his career at Ogilvy Paris, where he spent nine years working on campaigns for brands including Fanta, Sprite, Scrabble, Free and Perrier.

He later held roles at agencies such as Buzzman, Wunderman, 180 Amsterdam and BETC. His experience also includes a period as Creative Director at Blast Radius, where he focused on digital-led brand work.

Leadership role follows internal progression

Since returning to Ogilvy Paris, Benjamin Bregeault has contributed to securing client partnerships with Doctolib, Citeo, Grimbergen, Mobalpa and Gamm vert. He has also led creative work for clients including Vittel, Mondelez, Absolut and Decathlon.

Mathieu Plassard, President & CEO, Ogilvy"Benjamin’s appointment is a pivotal moment for our creative department. His journey, which seamlessly weaves together deep agency roots with substantial experience from pioneering digital activation agencies like Blast Radius, makes him exceptionally suited to lead our creative vision. This unique hybrid perspective ensures we continue to deliver innovative, impactful work that truly resonates in today’s complex digital landscape. We are excited for him to drive our ongoing creative evolution."

Industry recognition supports appointment

Throughout his career, Benjamin Bregeault has received recognition at major industry awards including D&AD, Cannes Lions, Eurobest Grand Prix, New York Festivals, Andy Awards, One Show and Clio Awards.

The appointment underscores Ogilvy Paris’ strategy to strengthen its integrated creative offering, aligning leadership with evolving client demands across digital and brand communications.

www.ogilvy.com

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