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[Marketing Week] Bob Koigi: Betting on emerging technologies to boost communication campaigns
With a growing number of clients keen on tracking ROI on their communication campaigns, communication and PR companies are embracing emerging technologies including artificial Intelligence and cloud computing to deliver that value.
Mary Basterfield joins S4 Capital as Chief Financial Officer
S4Capital plc, the new age digital advertising and marketing services company, has announced that Mary Basterfield will take over from Peter Rademaker as Chief Financial Officer of S4Capital plc from 3 January 2022 and join the S4Capital Board.
[eMarketer] Mirco-influencers present macro opportunities
Creators with smaller followings will be the strategic play in the influencer marketing world in 2022.
[Vacancy] ViacomCBS is looking for a Presentation Scheduler
ViacomCBS is directly looking for a Presentation Scheduler
WPP opens its new Prague Campus
WPP has opened its new Campus in Prague, restoring an iconic First Republic palace to its former glory as one of the most modern workspaces in Central Europe.
Hollywood star Milla Jovovich picked as the face of Johnnie Walker in new campaign by Dept
The campaign, the second of “The Walkers” ad concept which launched earlier this year starring Adrien Brody, is going live in fourteen countries across Eastern Europe on TV, digital, social and out-of-home.
[Vacancy] Outbrain is looking for a Programmatic Partnerships Manager
Outbrain is directly looking for a Programmatic Partnerships Manager
[Vacancy] Outbrain is looking for an Office Manager - Part time- (25h)
Outbrain is directly looking for an Office Manager - Part time- (25h)
[Vacancy] Outbrain is looking for a Programmatic Technical Operations Manager
Outbrain is directly looking for a Programmatic Technical Operations Manager
[Vacancy] Outbrain is looking for a Procurement Manager
Outbrain is directly looking for a Procurement Manager
[Marketing Week] Bob Koigi: Marketing Report forays into Belgium as it seeks to grow European footprint
As part of its expansion strategy, digital platform for marketers, advertisers, communication professionals and media, Marketing Report has announced that it is expanding to Belgium and is in the process of launching a website.
E-commerce marketplace DHgate partners with Google to facilitate small exporters in overseas digital marketing
With Huitou, Google’s ads solution offering will be seamlessly integrated into DHgate's marketing platform for sellers, alongside other established advertising tools offered by the e-commerce company.
iO acquires Dutch content agency Entopic
The acquisition of Entopic ads 75 online content experts to the iO Campus Amsterdam.
Dentsu reveals its 2022 media trends in new guide for marketers
Futurist experts, specialists and leaders from Carat, dentsu X and iProspect have joined forces to identify and explore the biggest media trends to watch out for in the coming year.
Marketing Report s'étend à la Belgique
Marketing Report travaille sur un certain nombre de lancements internationaux. La première expansion sera en Belgique.
Marketing Report expands to Belgium
Marketing Report is working on a number of international launches. The first expansion will be to Belgium.
Omnicom PR Group appoints Kiersten Zweibaum as Global Chief Growth and Marketing Officer
Omnicom Public Relations Group, OPRG, a division of Omnicom Group's Communications Consultancy Network, has announced the appointment of Kiersten Zweibaum as Global Chief Growth and Marketing Officer.
AdQuick unveils free Out-of-Home advertising toolkit targeting marketers
Marketers can gain instant access to the entire toolkit by simply creating a free account.
Digital marketing company Creative Realities extends partnership with automotive manufacturing firm into Canada
Creative Realities, Inc., a provider of digital marketing solutions, is expanding its collaboration with one of the world's largest automakers with 15 automotive brands in 130 countries.
Omnicom prices £325 million senior notes offering
The Notes and the related guarantee will be the unsecured and unsubordinated obligations of the Issuer and Omnicom Group, respectively, and will rank equal in right of payment to all of their respective existing and future unsecured senior indebtedness.
Dentsu International appoints Rohan Philips President of global product for all media agencies
Based out of Singapore, Philips takes on the responsibility of developing the 2025 product strategy and roadmap for dentsu clients worldwide, with imminent rollouts through its network of global media agencies: Carat, iProspect and dentsu X.
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