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This move marks the next step for Marketing Solutions, T-Mobile’s fast-growing advertising technology business, in expanding its advertising offerings for marketers.

The ‘Whole Marketer course’ will empower marketers enabling them to take a holistic view of the leadership, technical and soft skills required for a successful career in marketing, while also the personal understanding to live a fulfilled life.

Thimba Media has acquired Seven Star Digital on a cash free debt free basis to consolidate its position in the UK market.

Azerion, the digital entertainment and media platform, and Havas Media The Netherlands, part of the global media agency Havas, are reaping the rewards of their partnership.

Marin Software, a provider of digital marketing software for performance-driven advertisers and agencies, has announced an integration with Amazon Ads' demand-side platform (DSP).

broadhead, an independent, integrated marketing agency, has acquired HMH Agency, a firm known for its creative work powering brands that are driving the future of transportation.

Video streaming experience has become unwieldy, unfriendly, and expensive for a bulk of consumers with three out of every five subscribers to multiple streaming services expressing frustration with their viewing experiences.

AppLovin Corporation, a marketing software company, has announced it has completed the acquisition of Twitter, Inc.’s MoPub business for $1.05 billion in cash.

Launched in October for men’s college basketball programs, the Nielsen Impact Score is designed to help coaches and collegiate teams position the marketing value of a program.

The holidays, in particular, drive a spike in spend and engagement. This spending however has seen a significant rise in fraudulent traffic on online video and CTV since mid-October.

Owing to the increasing significance of marketing in generating sales and customer retention, marketing services are witnessing a rise in their spending.

New research published by the training body Target Internet, in association with the Chartered Institute of Marketing (CIM), reveals that digital marketing skills have stagnated or declined during the pandemic.

In social commerce, brands are discovering that less is more when partnering with content creators to feature their products. Social media users with a small but loyal following are becoming the strategic play for younger consumers.

Logitech is directly looking for a Customer Supply Chain Specialist, Europe

The Public Relations and Communications Association (PRCA) has announced consumer marketing firm HUNTER: London as its latest corporate member.

The two companies will combine under the Quartile name, growing the brand into the world’s largest cross-channel e-commerce advertising platform.

Stats Perform, the sports tech leader in data and AI technology, and HEIM:SPIEL, a leader in the provision of content and solutions across the digital sports market, announced a new partnership.

Prior to this appointment as Country Manager at Locala, he served as Growth Director at Friendz, an Italian technology company specializing in consumer-driven marketing and online community activations, for which he led the expansion strategies.

Inspired Entertainment, a B2B provider of gaming content, systems and solutions and Cristaltec announced they have signed a new agreement to transform their strategic partnership in Italy. 

With the acquisition of intoAction, iO becomes one of the leading digital marketing experts in Adobe Suite, Salesforce, and HubSpot, with (soon) nearly 200 marketing automation specialists in total, spread across several campuses.

Global digital agency Dept has acquired Feed, an agency specializing in delivering hyper-personalized, content at scale for forward-thinking global brands such as eBay, Gumtree, and Ancestry.com.