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With a mission to inspire ideas and improve lives, Havas Life Middle East aligns with the global vision of Havas Life as the leading powerhouse of Havas Health.

This strategic evolution amplifies the network’s dominance and unparalleled value to clients in the Med Comms space. 

In response, Mediaplus and WEFRA Life have launched a new international healthcare division. Under the umbrella of WEFRA Mediaplus Global Health, the two agency groups are combining their international healthcare services and expertise.

This milestone partnership marks a pivotal advancement in Havas’ ongoing transformation agenda, further reinforcing the Group’s leadership in data, technology, AI, and personalized content delivery.

As lead agency, ACE will be responsible for the new brand positioning, brand creation, and its translation into campaigns, communications, and social and digital touchpoints.

That’s the premise behind ‘Green Cross, Red Cross’, a bold new collaboration between Red Cross Flanders and Pharmes, which aims to raise awareness around blood donation and prevent critical shortages by reimagining the pharmacy symbol as a new media space.

Following a comprehensive market review, Dr. Theiss selected Havas Media as its new media partner. The goal: to modernize its brand strategy and reach new target audiences.

This addition highlights Havas' strengthened commitment to merging creative excellence with industry expertise to confront the critical challenges in the health and wellness sector.

Uresta, a Canadian femtech startup that develops non-invasive solution for bladder leaks, has officially launched in the U.S.

 VML will play a key role in leading National Vision’s brand evolution, redefining National Vision's communication and brand platforms with a focus on creative, CRM, social strategy, brand identity and design, and experiential.

Leveraging humor and cutting-edge generative AI technology, Hallmark’s innovative campaign vividly illustrates the dilemmas nursing executives face and demonstrates how hospitals can build stronger, more sustainable staffing strategies.

Lushi, a modern fertility and wellness platform, has announced its selection to join UC Berkeley’s Health Engine, an early-stage accelerator

Titled 'Strangers', the three-minute 44-second film tells the stories of eight people whose lives were saved by a single organ donor. Without dramatic twists or overstatement, the film lets the idea speak for itself, showing how one act can create a lasting legacy through others.

As part of this partnership, a mental health awareness campaign is being launched through OOH and social media, specifically targeting immigrant communities in Portugal.

Rolling out during Colon Cancer Awareness month, the campaign, titled "Pick up Your Poop," raises the point that dog owners readily pick up their animal's waste but remain squeamish about their own poop—in spite of the fact that taking a simple at home screening test can provide information that could help save their lives.

Unlock Health, a full-service healthcare agency that makes great work easier through a combination of art and science, has expanded its capabilities to include a broader Strategic Communications practice.

As part of this mandate, FCB India will drive integrated marketing campaigns to reinforce Dulcoflex's leadership in the laxative category and expand its relevance among Indian consumers.

Unraveling Obesity, a member of the Frederick Innovative Technology Center, Inc. (FITCI) startup community, has lauched its innovative Nurse Navigator Program.

SimCare AI, a healthtech startup creating simulated conversations with AI patients to scale healthcare training, has raised  $2 million in seed funding

Tennis champion and entrepreneur Venus Williams has joined free walking app WeWard, as an investor and ambassador.

This innovative initiative aims to challenge outdated perceptions and normalise conversations surrounding menstruation through a unique blend of cute characters, engaging content, and cutting-edge technology.