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DDB Group Melbourne promotes Psembi Kinstan to CCO
DDB Group Melbourne CEO, Mike Napolitano, has announced that its group executive creative director, Psembi Kinstan, has been promoted to chief creative officer across the group’s brands in Melbourne.
Sweaty Betty selects creative agency House 337 to create global brand campaign
Tasked with building awareness for UK and international markets, House 337 will create a global brand campaign set to launch in early 2025.
[Marketing Week] Bob Koigi: The retail media revolution
In recent years, retail media has emerged as one of the fastest-growing segments of digital advertising.
Chinese carmaker OMODA selects Who Wot Why as first creative agency of record in the UK
Who Wot Why will be charged with helping to launch the brand in the UK, following OMODA’s recent introduction of its pioneering and futuristic crossover SUVs to UK shores.
Columbia Sportswear appoints adam&eveDDB as its global agency of record
As Columbia’s new creative agency partner, adam&eveDDB will oversee and refresh the brand’s creative strategy, leaning into the eighty-six-year-old company’s unique character.
Carlsberg Group appoints We Are Social as global social media agency of record
We Are Social’s UK office won a competitive pitch to secure the work, and will now collaborate with Carlsberg Group across strategy and creative campaign development, as well as social-first content production through We Are Social Studios.
Saatchi & Saatchi UK appoints Claire Hollands as CEO
Hollands joins from MullenLowe, where she held the same role. She will report to Charlie Rudd, CEO of Publicis Groupe UK‘s creative practice.
DEPT appoints Rod Henriques as Executive Creative Director for the EMEA region
With his 20 years of experience, he will lead creative, design and production teams in the Benelux and Nordics, and will focus on clients such as Foot Locker, Netflix, Lotus Biscoff, ING and bol.com.
WPP’s Thompson retains US Marine Corps account, awarded $1.9 billion 10 year contract
The $1.9 billion contract for Marine Corps Recruiting Command duties will be annualized over a 10- year period, comprised of two 5-year periods.
Volkswagen Group Australia selects We Are Social as social agency of record
Following a fiercely contested pitch, We Are Social has been selected to lead social strategy and execution for Audi, CUPRA, Škoda, and Volkswagen Commercial Vehicles.
Ogilvy Canada appoints Christopher Andrews as CEO
Andrews joins Ogilvy from BBDO Canada, where he served as President and CEO, bringing a wealth of experience and a proven track record of success in the industry.
Signature Aviation picks BarkleyOKRP as agency of record
Independent creative idea company BarkleyOKRP has announced that it has been named agency of record for Signature Aviation.
Binance selects ARK Agency to global creative roster
Binance, the global cryptocurrency exchange, has added ARK Agency to their global roster of creative agencies.
[Marketing Week] Bob Koigi: How marketing and communication strategies are revolutionizing healthcare experiences
In an era where healthcare is rapidly evolving, communication, marketing, and advertising companies are increasingly stepping into the healthcare arena.
Istituto Marangoni London appoints Finn Partners as its social media agency
With extensive experience in social media management, FINN Partners team will be responsible for driving meaningful engagement within the luxury fashion and design community.
South Carolina Department of Tourism reappoints 9Rooftops as marketing and advertising agency of record
9Rooftops was first selected as SCPRT’s AOR in 2013 to support the agency’s efforts to foster sustainable tourism and economic development, while effectively marketing the state to increase visitation and improve the quality of life for all South Carolinians.
Motoring association The AA picks The Gate as its CRM agency
This win builds on The Gate’s appointment as lead Creative Agency for The AA in 2022 and brings together the brand and customer experience.
Five by Five appointed creative agency for the Chartered Institute of Marketing
Independent creative agency Five by Five has been appointed to help craft a fresh brand proposition for the Chartered Institute of Marketing, CIM.
[Marketing Week] Bob Koigi: Why brands can no longer afford to ignore gaming
Gaming continues to enjoy meteoric rise with significant growth and cultural impact, positioning it as a crucial space for brands to engage with their audiences.
Noisy Beast merges with PR agency iD Collective
The Group will now become one of the largest independently owned communications agencies in Australia and New Zealand.
Plant-based meat brand THIS selects St Luke's as lead creative agency
St Luke’s will be the creative agency of record for THIS and its remit includes all through the line communications, with work spanning TV, OOH and social, as well as all brand communications.
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