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As competition to reach a targeted and increasingly urbane customer base reaches new heights, brands are increasing their ad spend by investing in new and innovative campaigns.

Entravision, a global advertising solutions, media and technology company serving clients across more than 40 countries, has entered into an international sales partnership with Pinterest, the visual inspiration platform.

Kantar Media, a world player in audience measurement, has signed an agreement with ARMA, the Romanian industry body for TV measurement, that will see the continued provision of broadcast TV ratings to the market.

Entravision, a global advertising solutions, media and technology company serving clients across more than 40 countries, has entered into an international sales partnership with Pinterest, the visual inspiration platform.

Integral Ad Science, a global media measurement and optimization platform, has announced a new partnership with Criteo, the commerce media company, to enable a first-to-market product for measuring onsite quality metrics for retail media.

Created by gathering insights from its specialists within Carat, dentsu X and iProspect globally, the new dentsu report highlights ten key catalysts of change within the media industry which are most likely to set the pace of progress for brands around the world.

Kaylin’s appointment comes as Chief Content Officer Kate Lewis has decided to step down from her role after nearly 10 years with the company.

Kantar Media, a world player in audience measurement, has announced that Campaign Audience Validation™ is now available in Chile, making it the fourth Latin American market to introduce the product.

Sony LIV, India's premium video-on-demand (VOD) service, has announced its strategic expansion into select countries in Africa and the Caribbean region.

Arab Satellite Communications Organization (Arabsat), the foremost satellite services provider in the Arab world and a global player in satellite operations, has unveiled its innovative 'Contribution Platform,' a one-stop-solution that enables seamless content dissemination for TV channels and bouquet aggregators.

London-based startup Unitary has raised $15m in a Series A round led by Creandum with participation from Paladin Capital Group and Plural to scale its AI video classification technology.

Magnitude Digital, a full-service digital marketing agency, is launching the Magnitude Digital Startup Grant, an application-based program offered to all growth and late stage emerging businesses.

 In her new role, Fenton – who has been CEO of OMD UK since 2020 – will oversee strategy, operations and the development and adoption of transformative capabilities to support OMG UK agencies.

The integration of CitrusAd’s reporting API allows data to connect to Flywheel’s application and provides unprecedented versatility for client reporting.

After seven years of launching the Heels and Sneakers drama series on TV, actress Yvonne Nelson’s YN Productions has relaunched the series on YouTube with a captivating plot twist.

A recent IAB Europe survey of over 100 Retail Media buyers and sellers found that over two thirds of buyers (70%) think the lack of standards for Retail Media is a barrier to investment.

Yvonne Nelson is a renowned Ghanaian actress and producer who has led a life filled with significant moments that illuminate her remarkable characteristics as a human being.

Yvonne Nelson is the latest signee of Age Africa Agency, the top multi-channel network for YouTube creators, brands, publishers and artists in Africa responsible for the growth and management of YouTube channels.

Four of the new members are national media owners, two are national media agencies, three are OOH service providers/suppliers, one is a national media association and one a national regulatory body.

Artisse, a pioneering force in artificial intelligence (AI) technology, has unveiled its groundbreaking personalized photography AI application.

In its report, The New Era of Immersive Entertainment, Bain predicts immersive platforms could accelerate the decline of traditional video and displace the streaming services and social media platforms of today.