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Hivestack Curate provides a unique opportunity that puts buyers in the driver's seat to create tailored, transparent, customized deals.

High penetration of digital advertising is notably driving the programmatic advertising spending market.

Bid shading, a pervasive optimization practice used in programmatic advertising, is likely leading to $6.6 billion in wasted advertising spend each year.

As part of this announcement, Grupo Expansión’s impressive network of DOOH screens in multiple environments such as Roadside, Airports and Shopping Malls will be integrated into the Hivestack SSP.

adPlanet Retail Media Group, the largest grocery and retail digital out-of-home (DOOH) network, has announced its partnership with Vengo™, the place-based media technology platform.

Hivestack, the independent programmatic digital out of home (DOOH) ad tech company has grown its presence in Thailand through a new DOOH partnership with local media owner specializing in elevator screens, Up Media.

Since Elon Musk acquired Twitter last year and rebranded it to X, the company has seen its ad revenues fall.

StackAdapt, the self-serve programmatic advertising platform, has announced a new self-serve, in-platform B2B solution for ABM Targeting and Measurement.

StackAdapt, the self-serve programmatic advertising platform, has announced a partnership with Place Exchange, a supply-side platform (SSP) for programmatic out-of-home (OOH) media to provide its users access to Place Exchange’s unmatched supply of global digital OOH (DOOH) inventory.

World Federation of Advertisers, WFA,  has announced the appointment of Jane Wakely, Chief Consumer & Marketing Officer at PepsiCo, as the organisation’s new Deputy President with immediate effect.

Appcast, the global player in programmatic recruitment advertising technology and services, has announced today its acquisition of recruitment marketing pioneer, Bayard Advertising.

With increasing demand for standardization of measurement and the need for a unified methodology in many emerging markets, Hivestack’s impression multiplier methodology  provides a turnkey, trusted solution for media owners across APAC.

The cutting-edge initiative leverages a unique blend of media, technology, and hyper-accurate weather data to deliver real-time messages that are adapted to local weather conditions, reaffirming Dove's commitment to hair repair from 1st wash.

StackAdapt recently announced a programmatic partnership with VIOOH that will expand supplier inventory and give users greater opportunity to scale campaigns across North America, EMEA and APAC.

Via this integration with the Hivestack SSP, Grupo IMU is entering the programmatic DOOH landscape for the first time.

The report provides a deep dive into Samsung's open programmatic CTV ad spend trends - using ad sales as a proxy - by global region, their top grossing apps, and a look at invalid traffic (IVT, inclusive of ad fraud) in the open programmatic CTV ad marketplace.

Benvenuto Alfieri, Italy Country Director at Locala tells us how to best integrate DOOH into multichannel media strategies.

 In Italy alone, Clear Channel owns 800 digital screens of which over 500 are stationed across the popular cities of Rome, Milan, Naples, Florence, Vicenza, Padua, Verona, Brescia and Genoa.

Global programmatic media partner MiQ has announced a new shopper intelligence solution, Consumer Link, built to help CPG brands navigate a fragmented programmatic ecosystem without compromising on audience insights and personalization.

The new data and analysis provide an in-depth look at this generation, the first to be digitally native, and what drives their brand loyalty, including shopping and advertising preferences.

Hivestack, the world’s, independent programmatic digital out of home (DOOH) ad tech company has announced an exclusive partnership with Focus Media Hong Kong Limited, a major DOOH media company in Hong Kong.