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Shirofune Integrates with Shopify to optimize campaigns based on customer lifetime value
Shirofune, the digital advertising automation management platform backed by a human intelligence-first approach, has announced its integration with Shopify to predict the Lifetime Value (LTV) of online customers and provide advertisers with even greater optimization of their ad campaigns.
Instacart and Hy-Vee partner to meet growing demand for same-day delivery
Instacart's Fulfillment as a Service offering makes it easy for retailers to plug Instacart fulfillment technology into their existing e-commerce via API, seamlessly integrating with their storefronts and brand identity.
TPN selects AdAdapted to drive digital conversions for its CPG partners
TPN, which works with consumer goods brands such as Hershey, Sara Lee and Espolon Tequila, chose AdAdapted to improve how its clients reach consumers during the pre-shop planning phase.
Amazon campaign seeks to promote small businesses selling on the platform
Code and Theory partnered with Amazon Ads to bring the music-fuelled spots to life and help small business owners, especially those selling services, get in front of the right customers through Amazon Ads.
IPG Mediabrands’ commerce unit, Kinesso partners with Vudoo to launch commerce media solution
The partnership powers the launch of a new, always-on commerce media solution that combines KINESSO Commerce’s activated media with Vudoo’s advanced shoppable ad technology, enabling content to be shoppable all the time, across the open web.
Colgate-Palmolive selects WPP as Amazon agency of record in Europe
Colgate-Palmolive has selected WPP as its Amazon agency of record in its key markets in Europe, consolidating Amazon media activities with a single company.
Jake Paul's W raises $14m seed and Series A funding to reinvigorate men's personal care aisle
W, the men's personal care brand from boxer and YouTube personality Jake Paul, has raised $14 million Series A funding round led by Shrug Capital.
E-commerce platform DoorDash celebrates its delivery drivers in latest campaign
The “Can’t Help Helping” campaign is an extension of DoorDash’s new "Your Door To More" brand platform, which launched in January. The full-funnel campaign will run in both Spanish and English across social media, OTT and other assets.
Supermarket chain H Mart selects VTEX and VML to power its ecommerce operations
This partnership marks a significant milestone for H Mart in its digital transformation by moving to a modern, SaaS commerce platform.
Furniture Row opens new store in Nampa, Idaho
Furniture Row, a furniture store chain, operating for over 50 years, has announced the opening of its newest location in Nampa, Idaho!
JTV launches new jewelry line to showcase Italian-made designs
JTV, the jewelry retailer, broadcast network and e-Commerce platform, announced the launch of its new jewelry line, Bella Luce Italia collection, showcasing a stunning array of Italian-made designs.
Geek+ and Körber accelerate e-Commerce warehouse operations at Hawesko in Germany
Geek+ (Geekplus), a global player in mobile robot and smart logistics solutions, has collaborated with Körber to deploy autonomous mobile robots for wine distributor, Hawesko Group.
Pear Commerce secures $10m to transform shoppable media, enhance retail e-Commerce strategies
Pear Commerce, the retail e-Commerce enablement platform for omnichannel brands, announced it has closed a $10 million Series A funding round.
AliExpress launches global ad campaign for Olympic Games Paris 2024
The advertisement highlights that AliExpress has seen more than 161 million purchases of sporting-related goods and enabled consumers from around the world to actively engage in sports in the past five years.
Spanish appliance store Jata selects Havas Market to lead and develop ecommerce strategy
Jata’s objective within its digital strategy is to turn its website into a reference for its customers, providing a service with added value at moments of purchase or exploration.
Finnish B2B distribution startup Droppe secures €3.9m to serve a new generation of industrial buyers
Droppe, a pioneering Finnish B2B distribution startup, announced the successful closing of €3.9 million funding round.
The Save Mart Companies announces expanded partnership with Instacart
The Save Mart Companies will also upgrade to Instacart's Storefront Pro, bringing superior e-commerce capabilities with advanced advertising options to its business.
Daydream secures $50m seed funding to launch AI-powered search and discovery shopping platform
Daydream, an AI-powered search and discovery platform for shopping, has raised $50 million seed round co-led by Forerunner Ventures and Index Ventures with participation from GV (Google Ventures) and True Ventures to launch Daydream, a powerful new, AI-powered platform that will change the way people shop online.
Uber Eats to power restaurant delivery on Instacart
In the coming weeks, Instacart customers nationwide will be able to use the Instacart app to order from hundreds of thousands of restaurants, powered by Uber Eats.
Havas Media Network and Shopify partner to deliver meaningful commerce experiences to brands
Through access to Shopify’s commerce platform, Havas will be able to offer brands customized solutions that accelerate unified customer channels, inventory, and centralized data.
AI startup Logie announces social commerce partnership with TikTok
Logie.ai, a cutting-edge startup using AI and data science to automate brand-influencer partnerships, has been appointed an official TikTok Shops Creator Agency Partner.
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