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This strategic move aims to enhance Brunner’s vision for growth and innovation, strengthening the agency’s already robust media capabilities and unlocking greater opportunities to serve clients at scale.

 This enables brands to seamlessly measure, manage and reduce the carbon impact of their digital ads, embedding sustainability into the creative distribution process, driving ESG performance and customer value.

​“Sustainability Simplified: Decarbonising Your Digital Campaigns at Scale” provides advertisers with easy-to-follow checklists to evaluate, reduce and manage the carbon impact of their digital advertising over time, without compromising their marketing performance.

Influencer marketing has undergone a major transformation over the past decade, evolving from a niche marketing strategy to one of the most prominent tools in the digital marketing space.

The move is set to accelerate Appier's Generative AI product portfolio, expand its business footprint, and reshape the future of digital advertising and marketing.

Under this partnership, SPEX will also oversee all digital advertising initiatives, ensuring a seamless and innovative approach to media monetization.

In an era of algorithms, data overload, and advertising that often leaves audiences numb, DDB Worldwide is taking a stand for emotion with the launch of the Feels Barometer—a first-of-its-kind global tool designed to measure, decode, and harness human feelings at scale.

Sincera helps advertisers understand the quality of data provided by publishers and content providers, and in doing so, enables advertisers to value ad impressions more accurately.

EDO’s integration with Chalice expands the capabilities of Chalice Outcomes AI, enabling advertisers to harness custom algorithms for precise targeting and measurement.

With a fully organic 40% compound annual growth rate (CAGR) on Gross Revenue for the period FY2018-2023, LoopMe is now further accelerating its growth through M&A.

The report highlights how the industry’s top players, including fast food giants and emerging health-conscious brands, have adapted their strategies over the last ten years to stay competitive in a rapidly changing media and consumer environment.

Powered by deep neural network technology, MediaGo provides services to over 10,000 global advertisers.

This strategic move positions Best Practice Media as a full-service agency, now offering an expansive suite of public relations services alongside its robust social media marketing and digital advertising capabilities.

 The findings indicate that marketers will need to be highly targeted with their spend if they want to capitalize on older shoppers' online ad engagement.

 This collaboration makes Foxcatcher’s Worldview platform available to programmatic advertisers for the first time, via an integration with PubMatic’s Connect.

Simpli.fi's new offering enables advertisers to quickly scale their addressable, contextual, and third-party audiences using cookieless solutions, powered by Intent IQ, to extend targeting capabilities.

This expanded collaboration will provide advertisers with deeper insights into how they can drive engagement with verified users and run adjacent to brand safe and suitable content through IAS Signal.

DIRECTV's nationwide scale and deterministic audience is a strong foundation to power insights for marketers of any size across all U.S. markets.

This integration enables Amazon Ads’ unique interactive audio ads on Alexa-enabled devices to appear across shared APS and Triton Digital publishers, delivering an engaging advertising experience to listeners and enhanced inventory monetization to publishers.

The continuous digital transformation, organizations' growing online presence, and the transition from traditional to digital advertising strategies are driving significant development in the AdTech sector.

This collaboration introduces "Automatic SoMe ads," AdBud's location-based Meta advertising solution powered by Tiger Pistol.