Marketing Report

Tagresults

TBA Worldwide acquires Amazon marketing agency SaleSurf Growth

29-04-2025 | 06:17:00
The latter is a performance-driven Amazon marketing agency empowering direct-to-consumer brands to grow through strategic Amazon marketplace optimization.

AdCellerant expands into Canada

29-04-2025 | 06:10:00
 AdCellerant, a player in marketing technology solutions, has announced its official expansion into Canada. This marks the company's first step in bringing its award-winning technology and services to new markets.

Similarweb acquires ad monitoring firm The Search Monitor

29-04-2025 | 06:08:00
This strategic move significantly strengthens Similarweb's ability to offer robust, daily-use tools that empower brands, retailers, and agencies to maximize ROI, protect their brand assets, and optimize their digital marketing strategies.

[Marketing Week] Bob Koigi: Travel ads evolve with renewed confidence

25-04-2025 | 10:47:00
Over the past several years, advertising investment in the travel and accommodation sector has surged, marking a powerful rebound from the pandemic's devastating effects on global travel.

[Report] AI agents market to be worth $52.62 billion by 2030, MarketsandMarkets

25-04-2025 | 08:22:00
A report by MarketsandMarkets shows that the AI agents market is anticipated to experience substantial expansion, rising from a value of $7.84 billion in 2025.

PR and marketing firm Trevelino/Keller partners with TourAxis to boost U.S. brand awareness for Expat Explore

22-04-2025 | 09:45:00
Trevelino/Keller, a growth-driven PR and marketing firm, has announced its partnership with global travel innovator TourAxis to expand the U.S. customer base.

Lighthouse acquires The Hotels Network to add hospitality marketing capabilities to its commercial platform

22-04-2025 | 08:39:00
Lighthouse, a commercial platform for the travel and hospitality industry, has acquired hotel marketing company The Hotels Network. 

H/L launches new data and innovation department to advance AI-driven marketing solutions

17-04-2025 | 07:48:31
 Evolving from its roots within the agency’s Media Team into a centralized powerhouse of efficiency, insights, and creativity, this new department reinforces H/L's leadership in integrating advanced technology to amplify human ingenuity.

LIONS announces 2025 Jodi Harris scholars, inspiring the future of creative marketing

16-04-2025 | 07:57:44
In partnership with AB InBev, the Scholarship invites emerging marketing leaders to Cannes Lions for an exclusive programme designed to encourage and inspire the next generation of creative marketing leaders.

[Marketing Week] Bob Koigi: From Spectators to storytellers: Tech turns audiences into engaged creators

11-04-2025 | 06:55:21
No longer limited to passive watching, viewers are stepping into virtual worlds, shaping narratives, and becoming active participants in storytelling.

Monks to lead brand strategy and campaigns for Sendcloud in Europe

11-04-2025 | 06:22:00
The collaboration spans the European region, with the initial focus on the Netherlands, Belgium and France

LG2 Acquires Dialekta and Varibase to power up performance and loyalty marketing

10-04-2025 | 06:55:39
A player in digital marketing and media for the past 15 years, Montreal-based Dialekta expanded its own offering last fall by acquiring Varibase, a pioneer in data marketing and loyalty founded in 2001.

Dentsu pioneers responsible AI as it joins EU AI Pact

09-04-2025 | 06:24:00
This landmark move underscores dentsu’s leadership in ethical AI development and deployment, setting a new standard for the industry

WPP acquires data collaboration platform InfoSum

08-04-2025 | 07:38:32
 InfoSum will join GroupM, WPP’s media investment group, to power the creation of a new generation of AI-enhanced marketing solutions for clients, delivered through the industry’s most powerful and secure data infrastructure.

Carl Buddig & Company appoints Havas as marketing agency of record

08-04-2025 | 07:30:07
Through a fully integrated account, Havas will lead all media, creative, social, and digital efforts for Carl Buddig & Company including Buddig, Old Wisconsin including its new Yumbo brand, and more.

[Marketing Week] Bob Koigi: The power of playful and bizarre marketing

04-04-2025 | 10:35:00
As the lines between industries continue to blur, brands are discovering that creating something playful, disruptive, and culturally relevant is key to standing out.

EPI selects DEPT to lead influencer marketing for Wero Payment Solution

04-04-2025 | 06:18:00
The innovative payment solution Wero, crafted in collaboration with leading European banks and payment service providers, is set to build new standards for payments in Europe.

Courage Inc. to lead Sephora’s marketing communications in Canada

04-04-2025 | 06:04:00
As Sephora continues to entrench its position as one of the world’s top brands, it has tapped Courage Inc. as its Canadian agency partner to inject the kind of bold thinking that the indie agency is known for.

PMG grows UK team with new London Office and expanded Brighton location

04-04-2025 | 06:00:00
PMG, a global independent marketing services and technology company, is strengthening its UK presence with a move to a brand-new space in London and a significant expansion of its existing Brighton location.

Lloyds Bank and Ogilvy unveil campaign tackling gender investment gap

03-04-2025 | 09:43:24
The light-hearted creative leverages the popular vox pop trend by asking men and women across London "do you know how much more men invest than women?", capturing their stunned responses when they hear the answer.

Adam&eve Berlin selected as brand marketing lead for Germany’s vehicle marketplace mobile.de

02-04-2025 | 07:59:16
adam&eveBerlin, based in Berlin and Hamburg, will take over creative responsibility for Germany's most visited vehicle marketplace with immediate effect.


 Follow Marketing Report on LinkedIn

 Subscribe to the Marketing Report Newsletter

 Send us your press releases, columns, interviews…

 Join Marketing Report in our LinkedIn Groups



Featured