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[eMarketer] Proximity mobile payments redefine transactions
As the pandemic-induced social distancing and sanitizing measures drive everyday interactions, consumers are embracing contactless payments for both online and offline platforms.
[eMarketer] The rise and rise of contactless payments
Covid-19 pandemic has not only shifted consumers’ shopping behaviours but also altered their modes of payment for goods and services.
[eMarketer] Amazon dominates US eCommerce
Amazon’s US ecommerce sales will grow by 15.3% this year to $367.19 billion after a meteoric 44.1% rise in sales during 2020.
[Free Webinar] Why these Dutch companies outsource their IT to Africa
In The Netherlands there is a growing scarcity of IT professionals, limiting opportunities for businesses. With the current COVID-19 crisis, many people are working remotely, making it less of an issue working with a distributed team of IT professionals
[eMarketer] US consumers’ digital spending boosts Amazon’s e-commerce and ad businesses
Besides growing its online business by double digits, the e-commerce giant also recorded a growth in advertising business by 52.5 per cent.
Logitech’s Ultimate Ears partners with Westbrook Media to celebrate creativity
The collaboration will leverage Westbrook Media’s creator-driven, innovative storytelling approach by using short films to bridge traditional entertainment with branded content that puts the product at the center of the story.
[Startup Interview] Noel Wilson, Lars Evers, Founders, Jellow, Netherlands
Jellow is an on-demand freelance startup that seeks to connect companies with freelancers directly eliminating the hustle that comes with using intermediaries. The startup’s founders Noel Wilson & Lars Evers explain.
[Interview] Esinam Yevu, Co-Founder, PayBox, Ghana
Esinam Yevu is Co-Founder and Communications Lead at Ghanaian fintech startup, PayBox.
[eMarketer] China’s internet population to reach 1 billion by 2022
China’s internet users are set to reach one billion by the end of 2022 according to the latest projections by eMarketer as the country’s number of online population reached 8.6 per cent in 2020.
World Woman Foundation and Hootsuite releases Digital Gender Diversity Impact Report 2021
World Woman Foundation has released the Digital Gender Diversity Impact Report in partnership with Hootsuite, Georgetown University’s Business for Impact, and VMLY&R Commerce.
Epsilon and Verizon Media partner to strengthen identity and build on activation capabilities
Epsilon® and Verizon Media are expanding their long-standing partnership with the interoperability of Epsilon’s CORE ID and Verizon Media’s ConnectID.
WPP acquires mobile technology provider NN4M
WPP has announced that Wunderman Thompson has acquired NN4M, a mobile commerce partner for global brands.
Essence expands data and technology consulting division in Germany
Essence has announced the expansion of its best-in-class data and technology consulting services to the German marketplace.
Samsung and UNDP welcome young leaders to Generation 17 initiative on global goals
Samsung Electronics has announced that four additional Young Leaders will join Generation17, a joint initiative with the United Nations Development Programme (UNDP) to accelerate progress towards achieving the 17 Global Goals, or the Sustainable Development Goals.
[eMarketer] Digital audio took a huge hit in user engagement in 2020
Early when the coronavirus pandemic started, digital audio took a huge hit in user engagement and in the amount of time listeners were spending with the medium.
[eMarketer] Do email newsletter ads influence shoppers’ buying decisions?
As companies and brands compete to outwit each other in catching consumers’ attention, there has been a flurry of marketing campaigns key among them the email newsletter ads.
[eMarketer] Digital audio remains resilient in the wake of COVID-19
Last year at the height of COVID-19 analysts predicted that digital audio would record a dip in user engagement and the amount of time listeners would spend on the medium.
Dentsu pilots tool to manage media industry’s digital carbon footprint
DIMPACT, the pioneering initiative to help the digital media industry map and manage its carbon impacts, is moving beyond proof of concept.
LG partners with SpotX to deliver programmatic advertising to LG Smart TVs
SpotX, the global video advertising platform, has announced a partnership with LG Electronics Inc. (LG) to serve as the primary supply-side platform (SSP) throughout the US, EMEA, and Latin America.
[eMarketer] US adults spent an average of 7 hours, 50 minutes per day with digital media in 2020
A pandemic-disrupted 2020 led to even more time spent with digital media than anticipated. Data from eMarketer shows that US adults spent an average of 7 hours, 50 minutes (7:50) per day with digital last year.
Twitter partners with Google Cloud to improve data insights
Twitter will deepen its initial work with Google and move its offline analytics, data processing, and machine learning workloads to Google’s Data Cloud.