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The event will feature chief marketing officers, industry experts and marketing professionals discussing the trends shaping the profession in 2026 and beyond. Participation is free and open to a global audience.

The collaboration will see Fertiberia supply up to 150,000 tonnes annually of its Impact Zero crop nutrition solutions by 2030, covering around 400,000 acres of farmland used to grow ingredients for brands such as Lay’s, Doritos, Ruffles and Cheetos.

The expansion comes as Spain continues to position itself as one of Europe's more dynamic economies, creating opportunities for international brands and the agencies that support them.

An independent international jury selected Laurence Herbert based on her strategic leadership and contribution to business transformation and sustainable growth.

VGP needed more than a campaign. They needed a dynamic visual identity capable of working across 16 countries, multiple stakeholder groups, and a wide mix of channels, from print and OOH to digital and film.

The partnership will focus on connecting the brand with a new generation of travellers while driving bookings and engagement across the US, Australia and Europe.

Created by St Luke’s, the campaign shifts attention from destinations themselves to the feelings associated with travel, aiming to inspire travellers while reinforcing Heathrow’s extensive route network.

At the headquarters of Tony’s Chocolonely in Amsterdam, Marketing Report sat down with Rory Sutherland for an extended conversation following his keynote.

The collaboration focuses on strengthening operational control, transparency, and privacy as Colruyt Group develops its media offering.

United Playgrounds, and therefore also Fitzroy, is entering a new phase: the 19 original entrepreneurs are taking ownership of the group, building on the foundation laid in recent years.

A study by ShowHeroes and Omnicom Media Netherlands indicates a shift in Europe’s connected TV landscape, as viewers reassess the value of paid streaming and increasingly turn to free ad-supported alternatives.

The European Marketing Confederation (EMC) has announced the finalists for the European Marketer of the Year Award 2026.

The partnership follows a competitive pitch and combines centralized strategic oversight with local market expertise across Germany, Italy, Poland, Spain, and the UK.

The campaign was a Gold winner in Ocean Outdoor UK’s annual Digital Creative Competition, which rewards bold ideas in DOOH, and also took the top prize in Ocean’s European Grand Prix, uniting winners from seven markets.

Kenya’s national carrier, Kenya Airways, has partnered with European based TUI Airline Holidays, to relaunch travel platform, KQ Holidays.

Jessica Valin, Managing Director of MikeTeevee Europe, shares how her experience at Germany’s top creative agencies shapes her leadership today.

The agreement integrates Airtory’s product suite — Airtory, Social Display and ADCTV — into ADWEB’s regional infrastructure, aiming to combine programmatic delivery with interactive rich media formats.

The renewal covers key European markets including the UK, Sweden, Denmark and the Netherlands, and will continue to support Arla’s integrated marketing strategy.

The firm, founded in 2019, employs more than 50 professionals across offices in Madrid, Barcelona, and Brussels.