Marketing Report
Finn Partners named public relations agency of record for Locus Robotics

Finn Partners named public relations agency of record for Locus Robotics

Independent marketing and communications agency Finn Partners has been named Agency of Record for Locus Robotics, the global player in autonomous mobile robots (AMRs) for warehouse automation.

Locus selected Finn Partners for its expertise in working with innovation leaders across technology, robotics, and automation clients. This partnership underscores the agency’s proven track record of delivering exceptional results and driving growth for its clients on a global scale.

FINN, named to Fast Company’s 2024 Most Innovative Companies list, is tapped to deliver a global integrated communications strategy comprising messaging, media relations, content creation, event support, and social engagement. These initiatives will combine to enhance brand awareness and business consideration across supply chain and logistics decision-makers.

Since being founded in 2007, Locus Robotics has won 28 industry awards and reached an industry milestone of over 3 billion units picked. They join Finn as also being named Fast Company’s 2024 Most Innovative Companies and were named to Inc. 5000’s list three years in a row. The company continues its hyper-growth around the world. Locus Robotics is partnered with brands such as DHL, Geodis, Cardinal Health, and over 150 others, with more than 300 deployments worldwide.

Karen Leavitt, CMO, Locus Robotics: “As Locus Robotics continues to drive innovation and accelerate growth in the warehouse automation market, we are thrilled to partner with FINN Partners. FINN’s deep expertise in technology communications and global reach, makes them an ideal partner to amplify awareness of our brand and solutions on the world stage and drive adoption of our industry-leading AMRs among supply chain leaders worldwide.”

Jodi Petrie, Senior Partner, Finn Partners: “What an exciting time to partner with Locus Robotics as their PR Agency of Record. As a category leader, Locus Robotics is revolutionizing warehouse productivity, and we are committed to executing innovative campaigns that capture the essence of their brand to engage customers across multiple industries.”

The assignment is effective immediately.