Marketing Report
The Public House wins Trócaire creative brief

The Public House wins Trócaire creative brief

Trócaire has appointed The Public House as its creative agency. The Dublin-based independent agency will begin the partnership by developing creative work for the charity’s upcoming Christmas and Lent campaigns.

Trócaire, one of Ireland’s longest-standing charitable organisations, has been a symbol of compassion and global solidarity for over five decades. Its well-known Trócaire box, a familiar sight in homes and schools across the country during Lent, continues to represent Ireland’s commitment to helping vulnerable communities worldwide.

Agency to build on Trócaire’s cultural legacy

The Public House will support Trócaire in engaging a new generation of supporters while strengthening the organisation’s vision of collective action for a just world.

Kerrie Sweeney, managing director, The Public House: “We’re proud to be working with such a meaningful and culturally resonant brand. The Trócaire box is one of Ireland’s most recognisable symbols of generosity, it’s part of the national fabric. We’re excited to bring fresh creative thinking to campaigns that inspire people to take action in a world that needs compassion more than ever.”

Collaborating to inspire action and compassion

Karen Smyth, head of fundraising and marketing, Trócaire: “We’re excited to work with The Public House. Their expertise and creativity will bring a new energy to our campaign development. We are looking forward to working together to shine a light on the injustices facing at-risk communities around the world as well as showing how together we can create lasting and positive change.”

The appointment adds to a series of recent client wins for The Public House, as the agency continues to attract organisations seeking creative work that delivers strong results.

www.trocaire.org

www.publichouse.ie


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