Gameway appoints TRG as brand advertising agency

Gameway, the world's first premium video game lounge for airports, has named TRG its new brand advertising agency.

TRG will be responsible for creative, media, brand strategy, and the revamp of the brand's website.

Founded by husband-and-wife entrepreneurs Emma and Jordan Walbridge of Grapevine, Texas, Gameway's mission is to make the traveling and airport experience more entertaining.

If travelers have time to kill before their flights, they can enjoy a first-class video game experience in a welcoming and comfortable space instead of waiting at a gate. Gameway lounges offer a wide selection of games spanning multiple genres and systems.

Erin Sutton, brand management principal, TRG: "Gameway was born from unbridled creativity and bravery, which are traits found in our own DNA. It feels like a perfect cultural match. We couldn't be more thrilled about our partnership and the incredible opportunity to help build and grow this brand.”

Gameway launched in Dallas Fort Worth International Airport and has since grown to seven lounges in five national airports, with four more coming soon. The brand plans to expand to airports around the globe, significantly redefining the airport experience.

Emma Walbridge: "We were exhaustive and thorough in our search for the perfect agency partner. TRG showed an authentic enthusiasm about our vision, and we are thrilled at the opportunity to grow this brand together."

www.gameway.gg

www.trg.agency

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