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Conviva announces streaming platform expansion solving audience measurement challenges

02-11-2021 | 11:36:31
Conviva’s global streaming audience measurement technology promises to deliver unique, innovative, and industry-changing solutions.

[Vacancy] ViacomCBS is looking for a Programming Coordinator Nickelodeon

02-11-2021 | 05:42:27
ViacomCBS is directly looking for a Programming Coordinator Nickelodeon

[Vacancy] ViacomCBS is looking for a Multi-Platform Media Distribution Coordinator

02-11-2021 | 05:39:00
ViacomCBS is directly looking for a Multi-Platform Media Distribution Coordinator

VICE Media Group names Kyle Pleva as Vice President of Communications

28-10-2021 | 12:35:41
VICE Media Group, the global multi-platform media company, has announced the appointment of Kyle Pleva as the new Vice President of Corporate Communications for the US.

[eMarketer] Hulu trailblazes in ad revenues among Connected TV players

28-10-2021 | 12:12:31
Hulu's share of the CTV video market has been gradually falling since 2017 as newer competitors draw some of the company's ad dollars

Red Havas expands into Germany, Spain, China, Italy and France

27-10-2021 | 14:06:50
Red Havas, the global micro-network of Merged Media agencies, has announced the addition of Red Havas Spain, Germany, China, Italy and France.

DoubleVerify launches contextual targeting solution for digital publishers

27-10-2021 | 12:35:42
DoubleVerify, DV, a software platform for digital media measurement, data and analytics, has announced the launch of Custom Contextual targeting for DV Publisher Suite.

[Marketing Week] Bob Koigi: European advertisers put on notice for using tracking ads

26-10-2021 | 12:15:00
A coalition in the European Parliament recently sent a letter to the corporate leaders of the largest European advertisers to call on them to stop using tracking ads.

GroupM partners with Hogarth Worldwide to launch a global addressable content practice

26-10-2021 | 09:09:46
GroupM, WPP’s media investment group, has announced a global partnership with WPP sister agency Hogarth to launch an Addressable Content Practice (ACP)—a global performance media collaboration.

Amobee and smartclip unveil TechAlliance, Europe’s First broadcaster-centric, cross-screen advertising platform

26-10-2021 | 09:06:49
This platform will provide advertisers with exclusive programmatic access to the linear ad break, including digital ads on linear TV inventories, as well as General Data Protection Regulation (GDPR), privacy-compliant audience and content viewership data across the region.

ITV outlines range of measures to deliver climate action commitments

26-10-2021 | 08:23:51
As signatories to the Taskforce on Climate related Financial Disclosures (TCFD) ITV already embeds climate risk and opportunities into its global governance, risk management and strategy.

Talpa appoints Maarten Meijs as CEO

26-10-2021 | 08:19:00
John de Mol's creative, production and distribution business is ramping up its organization and has announced the appointment of Maarten Meijs as CEO. Meijs joins the company from ITV Studios where he held the position of President Global Entertainment.

[Vacancy] ViacomCBS is looking for a Media Planning Coordinator

25-10-2021 | 13:35:00
ViacomCBS is directly looking for a Media Planning Coordinator full time 40hrs/week

European politicians call on the largest European advertisers to stop tracking ads

21-10-2021 | 17:18:00
A cross-party coalition in the European Parliament has sent a letter to the corporate leaders of the largest European advertisers to call on them to stop using tracking ads.

Havas Media Group names Courtney Cherry Managing Director of Global Communications

21-10-2021 | 15:25:13
Reporting to HMG’s Chief Global Growth Officer, Erin Flaxman, Cherry is responsible for developing and implementing a growth-driven global marketing and communications strategy for the agency.

Nielsen unveils new brand identity with a focus on global future of media

21-10-2021 | 15:22:06
Nielsen has unveiled a new brand campaign, including a new identity, reflecting the company’s transformation of its culture and a redefined strategy focused solely on the global future of media.

Hearst UK appoints Joanne O'Hara as Head of Homes in commercial client team

21-10-2021 | 15:18:36
Joanne will be responsible for driving revenues for Hearst UK across the Homes sector in a wide range of channels.

Essence launches new office in France

20-10-2021 | 15:22:19
Inspired by Silicon Valley, Essence helps brands enter a new business paradigm driven by algorithms and data, and was originally created to support tech champions such as Google and will continue to support them in France.

ViacomCBS and Altice USA renew distribution agreement

20-10-2021 | 15:18:29
The deal also provides Altice USA with rights to ViacomCBS’ suite of streaming services, including Paramount+, SHOWTIME® OTT, Pluto TV, BET+ and Noggin.

Kantar appoints Andy Doyle to Chief People Officer position

20-10-2021 | 15:10:21
Kantar, the world’s data-driven analytics and brand consulting company, has announced the appointment of Andy Doyle to the position of Chief People Officer.

[Marketing Week] Bob Koigi: Upsetting status quo with innovative offerings, partnerships

20-10-2021 | 08:15:00
As the media, advertising and marketing landscape shifts, driven by evolving market needs, competition and technological advancements, companies are launching at innovative offerings in markets in a bid to upset the status quo.


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