Tagresults

The campaign is designed to define and differentiate watsonx as a force multiplier that can accelerate impact for global business leaders as they look to apply AI solutions in new and innovative ways.

TikTok recently introduced Search Ads which will give brands the option to have ads displayed alongside organic content that appears within the app's search results.

Through this strategic collaboration, Veritone will serve as the exclusive ad sales agent for SpokenLayer, representing its entire portfolio of short-form podcasts, or “microcasts,” which includes revered publishing partners such as The Wall Street Journal, The Economist, Wired, TechCrunch and more.

Clio, the world's provider of cloud-based legal technology, has announced a new integration with Google Ads to launch Google's Local Services Ads for Clio, an innovative legal marketing solution designed to transform how lawyers grow their law firms.

The digital advertising space is constantly evolving as new technologies and practices arise, and the vocabulary changes just as rapidly.

LoopMe, a technology company that uses artificial intelligence (AI) to improve brand advertising performance, has announced that it has joined the Network Advertising Initiative (NAI), the self-regulatory association comprised exclusively of third-party digital advertising companies.

AffinityX has announced significant advancements in advertising solutions by successfully integrating with Advisr, a technology platform that empowers sales teams to create custom recommendations for advertisers based on their business goals.

The partnership and its accompanying capabilities are noteworthy as they provide a much needed and timely solve for many of the issues that marketers and agencies are facing today, including a dynamic, complex and fragmented TV ad ecosystem and a consumer landscape that is becoming increasingly more multicultural and diverse.

Pinterest will leverage InMarket's award-winning Lift Conversion Index (LCI) measurement solution to help advertisers maximize the effectiveness of their advertising on the platform.

LegitScript, a player in merchant and product certification and monitoring in the e-commerce and payment sectors, is now certifying healthcare-related businesses that want to advertise on LinkedIn.

GroupM, WPP’s media investment group, has announced the introduction of new protections against Made For Advertising (MFA) websites and domains.

Yahoo has announced a strategic partnership with Samba TV, the global player in TV data and analytics, to provide advertisers with a holistic advanced TV solution to enhance omni-screen campaign targeting and measurement within the Yahoo DSP.

Highdive, the independent advertising agency, has announced that its leader and co-owner, Megan Lally, has been elevated from managing partner to CEO.

Integral Ad Science, a global media measurement and optimization platform, has announced a significant expansion with TikTok, bringing its industry-leading Total Media Quality brand safety and suitability measurement product to advertisers in 23 new markets.

This global solution, driven by Adelaide's market-leading attention metric, promises to simplify the application of attention metrics for advertisers, helping them achieve strong business outcomes.

Adaptive streaming specialist, SeenThis, has announced a new partnership with real-time and cookieless Semantic Marketing Platform, Qwarry, marking a significant milestone to provide a more sustainable landscape within digital advertising.

Magnite will provide video buyers with measurement capabilities based on Attain's real-time commerce data.

In today’s data-driven era, the application of location and mobility data has significantly shaped the landscape of digital advertising.

Wright Media, LLC, a pioneer in innovative recruiting solutions has announced the game-changing launch of HireMaster.AI, an advanced programmatic job advertising software platform that harnesses the potential of Artificial Intelligence (AI) to reshape the recruitment landscape.

International entertainment company RTL Group has announced the financial results of the first half of 2023 that showed how a volatile geopolitical and macroeconomic environment affected the business.

Yieldmo, the advertising technology company that operates a Smart Exchange for buyers and sellers, and GroupM, the world's media investment company, have seen impressive results with Yieldmo's newest offering, Dynamic Format Optimization.