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Finixio launches new products in Balkan, German and Japanese markets
UK-based Finixio has successfully launched new products targeting the Balkan, German and Japanese markets.
Dutch telecom regulator to auction regional commercial FM licenses
Dutch telecom regulator Agentschap Telecom (AT), announced it will soon distribute a number of licenses for regional commercial radio stations.
Hivestack advances programmatic DOOH marketplace in Italy
Hivestack, the world’s leading, independent, programmatic digital out of home (DOOH) ad tech company has today announced an expansion of its programmatic operations in Italy.
[Vacancy] Mediahuis is looking for an Investment Associate
Mediahuis is directly looking for an Investment Associate (Amsterdam/Antwerpen)
Paramount Global announces redemption of approximately $1.0 billion notes
Paramount Global announced that it would redeem all of its outstanding 3.50% senior notes due January 15, 2025 (the "3.50% notes") and a portion of its outstanding 4.750% senior notes due May 15, 2025.
VIZIO introduces jump ads to connect linear TV with streaming
Jump Ads give participating programmers and brands the ability to present an interactive overlay at the conclusion of linear TV programs, directing viewers into a supporting app on VIZIO’s operating system to continue their viewing experience.
[Vacancy] Paramount is looking for a Content Rating Coordinator
Paramount is directly looking for a Content Rating Coordinator (3 months temporary contract)
Klarna appoints MediaCom as global media agency of record
The agency’s remit excludes North America, where Havas Media Group won the retained account last December.
European digital publisher Axel Springer selects Outbrain to power its sponsored content recommendations
Outbrain Inc., a recommendation technology company, has announced it had been selected by Axel Springer, Europe’s digital publisher, to power its sponsored content recommendations – placing it among Outbrain’s top ten publisher partners.
Cirrus Streaming launches new interactive streaming app for broadcasters worldwide
Cirrus Streaming provides the live streaming app to broadcasters free of charge, allowing them to offer their listeners a dedicated listening experience through the iOS and Android-friendly app.
ITV announces new £80 million Diversity Commissioning Fund
ITV has also created a new £500k development fund to develop ideas that will qualify for the Diversity Commissioning Fund.
Outbrain expands partnership with Japan’s Sankei Digital in multiyear deal
Outbrain Inc. a recommendation technology company, has announced its expanded partnership with Sankei Digital, one of the largest digital publishers in Japan.
605 to deliver advanced audiences in collaboration with Xandr
As the industry shifts away from traditional guarantees based on age and gender demographic ratings, Advanced Audiences will allow advertisers to define television audiences with greater precision using first- or third-party data.
Streaming adoption grows in Europe despite quality and advertising challenges, Conviva report
While Europe as a whole experienced a 20% increase in streaming viewership, Southern and Western Europe saw roughly double that growth with 44% and 34%, respectively.
Outbrain expands partnership with Microsoft to boost business outcomes for media owners and advertisers
Outbrain Inc. a web recommendation platform has announced the expansion of its global partnership with Microsoft utilizing Microsoft Azure and encompassing business, technology and services.
Channel 4 and Motion Content Group launch Fund for ethnically diverse-led indies
Channel 4 and Motion Content Group have launched a multi-million pound fund to boost commissions from small and medium sized ethnically diverse-led production companies.
PRCA and ICCO launch Ukraine Communications Support Network
The Ukraine Communications Support Network (UCSN) is Co-Chaired by Ukrainian communications leader Nataliya Popovych and former ICCO President and PRCA Chair, David Gallagher.
Regina Buckley named Chief Financial and Strategy Officer of Hearst Magazines
In her new role, Buckley will oversee the financial and strategic planning processes across the business. The announcement was made by Hearst Magazines President Debi Chirichella.
[Marketing Week] Bob Koigi: Brands, agencies react to Russia-Ukraine conflict
As the protracted conflict pitting Russia against Ukraine escalates, brands, marketers, communicators and advertisers are demonstrating different reactions from withdrawal of services, cancellation of operations to running campaigns in solidarity with the Ukrainian people while calling for an end to the war.
Mediahuis Ventures invests in edtech platform Perlego
University students’ outcomes are tightly linked to access to course content, but the current model for acquiring quality educational material does not work for them or for publishers.
Media buyers increase investment in video advertising, IAB Europe, PubMatic report
Strong growth in online video advertising is being driven by emerging channels and formats but media buyers still seek better measurement solutions.
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