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Through the upcoming collaboration between the platforms, users will benefit from stronger functionality and ease of use of marketing activities by connecting CRM data between the platforms.

Havas Market, Havas Media Network’s full-service e-commerce offering, is introducing “Digital Shelf Analytics,” a new solution to optimize brands’ presence on ‘drive through’ retail platforms.

Backed by over 15 years of AI-driven prediction technology, Onyx is designed to drive stronger brand impact from in-article video and high-impact display ads by optimizing for user attention.

Scibids, the global player in artificial intelligence (AI) for customizable bidding solutions, has announced an expansion to its long-standing partnership with Google Display & Video 360 (DV360) as the first Custom Bidding partner.

 With the launch of a tailored platform in China and a digital strategy to quadruplicate the size of its Indian panel, the company expects to meet the needs of the dynamic Asian markets.  

The partnership will also make Mirakl’s suite of solutions seamlessly available to Havas clients to sell on Mirakl-powered Marketplaces and position Mirakl as a strategic partner to help Havas clients launch and grow their marketplace.

APICA (Advanced Port Information and Control Assistant) was launched in early 2022. Now, the avatar representing the digital twin has gotten a new outfit, warmer voice, and friendlier facial expression and speaks as many as 100 languages.

The integration of CitrusAd’s reporting API allows data to connect to Flywheel’s application and provides unprecedented versatility for client reporting.

Unitus Ventures, a venture capital firm in India that supports early-stage tech startups focused on India’s rising middle class, announced it is joining forces with its US affiliate Capria Ventures.

IFC has announced a $3.4 million equity investment in African e-Commerce platform ANKA to support the growth of small and women-led artisanal businesses, strengthening Africa's creative industries and its growing online retail sector.

BCC's newly released report, titled "Global Artificial Intelligence in Drug Discovery Market," unveils the extraordinary impact of Artificial Intelligence (AI) on the pharmaceutical and biotech sectors.

The Google for Startups Growth Academy: AI for Health has unveiled its 2023 cohort, spotlighting 30 transformative startups from across Europe, Middle East, and Africa.

Techstars, a pre-seed and early stage venture capital firm, with over 8,000 founders, 54 programs in 14 countries, and more than 300 corporate partners, has announced its investment in ILUMA AI.

A new in-depth study from Juniper Research, the foremost experts in independent technology research and forecasting, found that 22% ($84 billion) of all online ad spend is lost due to ad fraud in 2023 and it is projected to reach over $170 billion in 5 years.

Every year, Insider presents its list of the 25 most innovative CMOs. These selections are based on more than 70 nominations and recommendations from peers and industry experts, focusing on the Chief Marketing Officers who have tackled the biggest challenges in the past year.

According to the company, the journey to empower Kenyan consumers with convenient and accessible financing options has been met with enthusiasm from customers and the private capital markets.

According to a new World Federation of Advertisers, WFA, survey, over three quarters of brand owners (78%) are using or plan to use generative AI in their marketing strategies.

Amazon has announced the Buy with Prime app for Shopify, a new app integration that makes it easy for merchants to offer Buy with Prime on Shopify stores.

Accenture has announced the following leadership appointments, effective September 1, 2023:

Artisse, a pioneering force in artificial intelligence (AI) technology, has unveiled its groundbreaking personalized photography AI application.

The strategic partnership will bring the quality, reliability, and economic benefits for which True Fit is known with its enterprise customers to merchants of all sizes.