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DEPT appoints David Neal as Global CFO
In this role, Neal will bring together the global finance and operations team, driving innovation and streamlining processes, positioning finance as a strategic partner to the business, and unlocking profitable growth.
FINN Partners named PR agency of record for U.S. Ski & Snowboard
FINN’s CLS Division has previously worked with the national governing body (NGB) for Olympic skiing and snowboarding on specific project work, focusing on U.S. athlete victory tours to increase the organization’s public visibility.
JD selects Collaborate Global for experiential activation in UK
JD, a global omnichannel retailer of Sports Fashion and Outdoor brands, has appointed Collaborate Global to bring to life an experiential activation in Manchester.
Omnicom and Interpublic announces merger, creating world's largest ad company
According to The Wall Street Journal, the merger could be officially announced by the end of December, marking one of the biggest moves in the advertising sector this year.
Saatchi & Saatchi Canada appoints Alister Adams as new president
Alister assumes the role following the retirement of Stuart Payne, who steps down after an illustrious 30-year career in marketing and a remarkable 17 year tenure with the agency.
[Marketing Week] Bob Koigi: Outdoor ads reimagine consumer interaction in the digital age
Once a medium primarily used for brand awareness and local promotion, outdoor advertising has evolved into a dynamic and targeted channel that engages audiences in real-time.
Joe Public wins Large Agency and Transformation Award at the 2024 Adfocus Awards
The agency took home the coveted Large Agency of the Year Award and The Transformation Award for the second consecutive year.
Bastion secures Kellanova’s creative account in Australia and New Zealand
This account expands on Bastion’s recent project celebrating Kellogg Australia’s 100-year milestone, marking a new era in the partnership.
Cathay Pacific airlines retains Clarion Communications as PR and influencer marketing agency
In a thrilling ascent through a sky full of competitors, Clarion Communications landed the coveted role which will see the agency elevate Cathay Pacific’s brand awareness in the UK amongst business and leisure travellers alike.
Creative agency Brothers & Sisters launches specialist sports agency
The division kicks off with launch client WTA Ventures, the global rights holder and commercial arm of the Women’s Tennis Association, a partnership which comes just a few months after Brothers & Sisters won broadcaster TNT Sports.
German confectionery business Storck appoints Havas Media Network UK as its lead agency
Storck will harness HMN UK’s suite of data, technology, and analytics tools to reach these audiences, including its engagement solution, Converged.
eBay picks We are Social as its marketing agency
The new partnership will see We Are Social working closely with the online marketplace to elevate the brand’s social presence across TikTok and Instagram.
FCB London appoints Ben Edwards and Guy Hobbs as executive creative directors
Ben and Guy will work across the entire portfolio of the agency’s client roster including Skoda, Andrex, Intuit Quickbooks, and new client, global confectionery brand Perfetti Van Melle.
[Marketing Week] Bob Koigi: Global marketing leaders look to AI, automation for 2025 success
As we head to 2025, artificial intelligence (AI) is set to be at the forefront of marketing innovation.
YMCA taps The Martin Agency as ad agency of record
The Martin Agency will be responsible for the development of an integrated brand campaign that will be implemented in local communities nationwide surrounding the organization's 175th anniversary in the United States.
Hain Celestial Group appoints MullenLowe PR as PR agency and RED as media agency
The new partnership combines Hain’s product portfolio and comprehensive understanding of the health and wellness landscape with the strategic and creative expertise of these leading agencies.
Apparent wins Volkswagen Group Australia’s digital, CX account
Independent agency Apparent has been appointed to Volkswagen Group Australia’s digital and CX business following a competitive pitch. The appointment encompasses Audi, Volkswagen, Skoda and CUPRA.
Publicis Groupe Hong Kong appoints João Braga as Global Executive Creative Director
In his new role, João will work closely with Christopher Lee, chief creative officer at Publicis Groupe Hong Kong, and report to Tom Kao, CEO, Publicis Groupe Hong Kong.
Australian Defence Force Recruiting selects TBWA\Melbourne as its lead creative, ad agency
Australian Defence Force Recruiting (DFR) has appointed TBWA\Melbourne – The Disruption Company as their lead creative advertising and digital services agency following a competitive and detailed pitch process.
Ad agency Mother appoints Paul Hutchison as Head of Media
Paul Hutchison is a media executive with a stellar reputation. This was built in the UK at Wavemaker, where he was COO to CEO from 2018 to 2022 and in various senior positions at MEC for over eight years from 2010 to 2018.
Perfetti Van Melle appoints FCB London as its lead creative agency
Perfetti Van Melle (PVM), a global manufacturers and distributors of confectionery and chewing gum, has announced the appointment of FCB London, part of Interpublic Group, as its lead agency for creative and strategic responsibilities for a portfolio of its gum brands.
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