Marketing Report

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[Vacancy] MeMo² is looking for a Strategy Consultant Brand & Crossmedia (fulltime)

22-03-2021 | 12:28:00
MeMo² is directly looking for a Strategy Consultant Brand & Crossmedia (fulltime)

BrandBase wins two golds for Shell campaign

08-03-2021 | 12:32:00
At both the London Design Award show 2020 and the Berlin Design Award show 2021, BrandBase won gold for Sales Promotion.

Isobar Amsterdam leads Malaria No More creative campaign

02-03-2021 | 14:18:38
 The global integrated campaign creative and strategy was led by Isobar Amsterdam and is the latest in a three-year pro bono partnership involving creative and media agencies from across the dentsu international network, aimed at ending a disease that kills a child every two minutes.

[Vacancy] Logitech is looking for an Inside Business Development Representative, video collaboration

01-03-2021 | 13:30:00
Logitech is directly looking for an Inside Business Development Representative, video collaboration

dentsu partners with Malaria No More UK to launch Draw the Line Against Malaria campaign

26-02-2021 | 10:56:39
The star-studded creative campaign invites youth from across Africa and the globe to join the movement to end the world’s oldest deadliest disease.

Pepsi launches global campaign celebrating diverse cultures

23-02-2021 | 10:55:00
At a time when the world could use a little more fizz, Pepsi® has unveiled a highly entertaining new campaign that will cut across cultural playgrounds with the uncontainable fizz of the brand.

Desperados partners with emerging artists in its latest advertising campaign

18-02-2021 | 09:48:03
Heineken's tequila-flavoured beer brand Desperados has partnered with eight emerging graphic designers, painters, photographers and illustrators, creating the Desperados Design Collective, to develop its latest advertising campaign.

[Interview] Léonie Koning (Initiative): Successful brands today are agile, have vision and purpose

17-02-2021 | 11:02:00
Léonie Koning has worked for Initiative for more than fifteen years, the last seven of which as the CEO. Time to talk to her.

The Odd Shop joins MediaMonks

15-02-2021 | 14:37:12
Oscar Hamming, Niels de Wit and Robert van der Lans, formerly founders of The Odd Shop, have announced that their team is joining MediaMonks to bring their distinct Persuasive Creativity Model to S4Capital’s content practice.

[eMarketer] Marketers in China can leverage WeChat for Lunar New Year campaigns

04-02-2021 | 11:21:00
Chinese multi-purpose app WeChat is entering its second decade. Allen Zhang Xiaolong, chief architect of the super app, pledged at an annual conference to make videos its cornerstone in the coming years.

[Vacancy] MeMo² is looking for a Brand & Crossmedia Research Consultant (fulltime)

03-02-2021 | 13:11:00
MeMo² is directly looking for a Brand & Crossmedia Research Consultant (fulltime)

[Campaigns] Lukkien produces TV commercials for Danone

28-01-2021 | 14:40:00
Lukkien recently made an international production for Danone for the French advertising agency BETC. It was special because of the challenging combination of babies that cannot be directed and live projections on set.

MeMo² launches Crossmedia Analytics Platform THX in Belgium

25-01-2021 | 16:01:02
MeMo² has launched the innovative Crossmedia Analytics Platform THX in Belgium. This, after a successful introduction on the Dutch market with 1300 measured campaigns in 2020.

[Campaigns] Lukkien: Super Suzuki in CGI

23-01-2021 | 21:51:00
As an ad agency The Merge will never turn away from a daring challenge and in that Lukkien likes to think they found their equal when they asked Lukkien to produce four different – full CGI – animated tv spots

MediaCom unveils new proposition to help clients see the bigger picture

21-01-2021 | 11:15:38
MediaCom has unveiled its new agency proposition: moving forward, the network will help clients ‘See the Bigger Picture’.

[eMarketer] Programmatic digital display advertising is having an identity crisis

21-01-2021 | 08:21:00
Advertisers, publishers, and their partners are now confronting changes to the infrastructure of platforms and devices that will have significant effects on how they do business.

WPP appoints Rob Reilly as Global Chief Creative Officer

15-01-2021 | 09:10:00
Rob, who is currently Global Creative Chairman of McCann Worldgroup, will join WPP in May, reporting to CEO Mark Read.

Hearst UK launches PositivityFest, a virtual event for its commercial partners

15-01-2021 | 09:05:00
Hearst UK, the premium content and experience business, has announced the launch of its PositivityFest, a day-long event offering a number of mood-boosting activities for its valued commercial partners.

Zoomd launches SaaS campaign management platform targeting advertisers

11-01-2021 | 11:54:31
Zoomd Technologies Ltd. and its wholly-owned subsidiary Zoomd Ltd, the marketing tech user-acquisition and engagement platform, has announced the launch of its self-serve SaaS version of its platform.

Procter & Gamble commits to enable 2 billion people adopt healthy oral care habits by 2030

11-01-2021 | 11:50:00
Procter & Gamble (P&G) Oral Care seeks to advance healthy oral care habits to transform people’s health while reducing impact on the planet through its new sustainability commitments.

Carlsberg unveils alcohol-free beer ad with actor Mads Mikkelsen

07-01-2021 | 13:18:33
Carlsberg is starting 2021 with a toast to alcohol-free beer as it unveils its latest ad featuring Danish actor Mads Mikkelsen.

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