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The COE will focus on supporting clients in their journey to adopt AI-accelerated business IT software and architecture, leveraging NVIDIA’s cutting-edge technologies and infrastructure.

The campaign introduces the river as the calm, scenic alternative to London’s busy transport network, positioning Uber Boat by Thames Clippers as the smarter, more serene way to travel through the capital.

This collaboration aims to integrate Paradigm Sample’s advanced data collection capabilities with Interbrand’s brand valuation expertise, to offer clients a comprehensive approach to understanding and enhancing brand value.

Fueled by the convergence of digital technology, changing consumer behavior, and advancements in measurement, the OOH television and advertising space is emerging as one of the fastest-growing channels in the global advertising mix.

This strategic move enhances the Group’s CX and innovation capabilities and further augments its ability to deliver integrated, tech-enabled solutions.

With the explosion in AI, intent-driven LLM chats, advanced CDPs, and ad-targeting technologies, marketers are pouring budgets into data platforms, campaign targeting, and paid media.

IBM has unveiled watsonx AI Labs, a new developer-first innovation hub in New York City designed to supercharge AI builders and accelerate AI adoption at scale.

The integrated effort, created by the technology and creative network Code and Theory, kicks off after Microsoft’s largest developer conference of the year, Microsoft Build.

The agency’s reputation for fearless creativity and culturally resonant campaigns proved to be a winning formula for Somnia, a brand that itself champions innovation and speed.

It’s a creative space—built by designers for designers—where visitors can see what happens when top talent is given the space to design and create with no boundaries.

The partnership will focus on creating a personalised and inspirational experience that mirrors the dynamic and innovative learning environment Curtin offers its students.

Ad signal, a York-based provider of content intelligence for the media and entertainment industry, has raised £3 million in growth funding.

German telecom brand O2 Telefónica is taking a fresh approach to an old industry pain point: home network installation. In its latest campaign, created by Serviceplan Bubble, O2 uses an unexpected hero — a talking fish — to deliver a message that feels just as surprising: free home network installation, offered by no other provider in Germany.

Supporting relatives say smartphones help their senior loved ones stay connected, share moments through video calls and photos, and reach out for help in emergencies.

The new audio series, which is now available on Spotify, highlights Vodafone’s commitment to encouraging meaningful connections in an increasingly digital world.

While still in its pilot phase, Fizzion signals a bold vision for the future—where brand consistency is scaled with speed, and designers remain fully in control.

The campaign blends thumb-stopping digital ads that use AI to spark conversation about what’s real and fake online with Scam Stories.

Sásdi will be responsible for the company’s client growth strategy across its marketing and technology services in the region, delivering pioneering work for clients including Logitech, Foot Locker, and eBay. 

This unique project aims to explore the creative possibilities offered by artificial intelligence and to imagine the most suitable and innovative solutions.

This collaboration reinforces Primis' commitment to raising industry standards and eliminating fraud from the digital advertising ecosystem

Hedra, the AI video generation platform behind over 10 million lifelike videos, has raised $32 million to bring AI-powered video creation to enterprise marketers.