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Marie-Claire Baker appointed GroupM’s Global Chief People Officer

10-12-2021 | 06:57:35
GroupM, WPP’s media investment group, has announced that Marie-Claire Barker has been named Global Chief People Officer, effective January 2022. She succeeds Jennifer Remling, who was appointed WPP’s Chief People Officer in October.

Hearst Magazines names Shashvat Sinha Senior Vice President of Product and Technology at CDS Global

10-12-2021 | 06:42:50
In his new role, Sinha will be responsible for product management, technology strategy and technical project delivery for CDS.

fuboTV completes acquisition of French live TV streaming company Molotov SAS

09-12-2021 | 06:10:38
The synergies between fuboTV and Molotov’s technology and teams are expected to enable both companies to continue on paths of accelerated growth in their respective home countries and leverage their capabilities to improve both business models with greater scale.

Advertising and media solutions company Telmar acquires Helixa

09-12-2021 | 06:01:46
Helixa and Telmar have announced they have completed an acquisition agreement giving Telmar, the global lleader in advertising and media planning solutions, ownership of the data-driven audience intelligence platform.

True Influence partners with The Trade Desk to make digital advertising more effective

08-12-2021 | 06:15:50
Under the new partnership, The Trade Desk will be the main media buying platform for the fulfillment of programmatic campaigns purchased through True Influence's DisplayBase® integrated B2B media management product.

[Marketing Report] Bob Koigi: Stepping up the war on extremist content, fake news

07-12-2021 | 11:45:00
As the world continues to deal with the proliferation of disinformation, misinformation channels, extremism and fake news, brands and the media are stepping up the resolve to tackle what has had an adverse impact on their operations and reputation.

VICE News unveils first ever global desk to cover extremism

07-12-2021 | 10:13:42
VICE News announced the launch of The VICE News Extremism Desk, a first-of-its-kind, multi-platform desk covering terrorism, ethnonationalism, white supremacy, Neo-Nazism, militias, and dangerous religious hate groups.

Companies worldwide could face customer backlash if they fail to take action on climate change, study

07-12-2021 | 10:10:01
New global research shows, in the next 12 months; 59% of consumers worldwide intend to start boycotting brands who don’t take action on climate change.

 MediaMonks acquires salesforce platform Maverick Digital

07-12-2021 | 10:05:34
Maverick Digital has merged with Media.Monks, a subsidiary of S4 Capital. 

Conviva teams with Experian to expand audience measurement capabilities for streaming publishers

07-12-2021 | 10:01:33
The combination of Conviva’s first-party, census-level streaming data and Experian’s unparalleled demographic data empowers publishers to easily provide advertisers with the most detailed and accurate audience insights available.

Havas Media Group appoints Sarah Ivey as Chief Strategy Officer, North America

06-12-2021 | 11:30:00
Based in Toronto, Ivey will report directly to HMG North America CEO Greg Walsh and serve on the agency’s North American executive leadership team. 

Hearst UK appoints Kenya Hunt as new Editor-in-Chief of ELLE UK

03-12-2021 | 10:22:53
Hearst UK, the premium content and experience business, has appointed Kenya Hunt as the new Editor-in-Chief of ELLE UK, overseeing its print, digital and experiential outputs.

IPG Mediabrands and NewsGuard to rate individual broadcast and cable news programmes and networks

03-12-2021 | 10:03:28
This tool goes beyond NewsGuard’s current offering of reliability ratings for news and information websites, giving advertisers greater insight before they invest their media dollars.

Dentsu appoints Alex Hesz as Global Chief Strategy Officer

01-12-2021 | 13:06:14
Partnering with Global CEO Wendy Clark and the Dentsu International Executive team, Hesz will shape and define the strategy, priorities, and long-term direction of Dentsu International, aligned to dentsu Group’s strategy.   

Tesco launches media and insight platform to help brands engage with customers

01-12-2021 | 12:57:02
Tesco has launched ‘Tesco Media and Insight, powered by dunnhumby’, a new platform to help suppliers and agencies engage more effectively with customers and understand their evolving needs.

Essence names Anthony Reeves President, Global Client Partner

30-11-2021 | 14:09:08
Essence has announced Anthony Reeves will be joining the agency as President, Global Client Partner, working with clients to further integrate the agency’s practice areas of data, analytics, media strategy and creative.

Sony to become the official virtual fan engagement partner of Manchester City Football Club

30-11-2021 | 14:05:44
Sony will conduct a PoC (proof of concept) with Manchester City, aiming to develop new forms of digital content and services that integrate the physical and virtual worlds to excite and engage both existing and next generation of sports fans across the globe.

[Marketing Week] Bob Koigi: Betting on emerging technologies to boost communication campaigns

30-11-2021 | 13:15:00
With a growing number of clients keen on tracking ROI on their communication campaigns, communication and PR companies are embracing emerging technologies including artificial Intelligence and cloud computing to deliver that value.

ViacomCBS And Gray Television renew CBS Television Network affiliate agreement

29-11-2021 | 11:00:00
As part of the agreement, Gray's CBS affiliates will continue to be locally available to subscribers on Paramount+ and widely distributed across vMVPD platforms.

[Vacancy] ViacomCBS is looking for an A/V QC Coordinator

29-11-2021 | 05:45:00
ViacomCBS is directly looking for an A/V QC Coordinator

[Vacancy] ViacomCBS is looking for a Presentation Scheduler

29-11-2021 | 05:41:00
ViacomCBS is directly looking for a Presentation Scheduler


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