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The combined strengths of PMG and RocketMill will bring forth a people-first, customer-centric performance marketing company that is laser-focused on driving accountable business impact for customers.

Generative AI shows incredible promise in transforming software development and application modernization.

The campaign’s creative focus is anchored in McAfee’s mission – to provide worry-free protection for people and their families, so they can confidently live their best lives online.

Apple has achieved exceptional brand value growth this year, increasing by $219billion (74%) to U$517 billion, reclaiming its title as the world's most valuable brand.

Over the few years, E-commerce has promptly geared its popularity thanks to the ease and simplicity in changing the items and services throughout distinctive regions in the arena. There are 2.14 billion eCommerce shoppers out of around 8 billion people globally.

Since Havas Media Network scaled CSA globally in June of 2023, the offering has launched in 12 countries, encompassing more than 250 team members, and implementing over 450 projects in 2023.

2023 was an interesting year for African startups. According to 'Africa: The Big Deal', a tech research firm, the year saw rebalancing of investments across four of the continent's largest tech markets; Egypt, Nigeria, Kenya, and South Africa.

Despite ongoing economic headwinds and a pressured venture fundraising environment, investment in startup companies addressing women's health is on the rise.

Hyperlink Ventures, a new venture capital firm founded earlier this year managed by three up-and-coming partners, Eli Cole, Sarosh Adi, and Piran Adi, has announced the close of its oversubscribed first fund at $32 million.

 The acquisition reinforces how continued investment by Accenture Song—the world's largest tech-powered creative group—is creating new ways for its clients to grow while meeting their customers' ever-evolving needs.

With an innovative approach to activating sports-based identity signals powered by AI-based technology, Genius Sports will offer its customers the ability to reach audiences on and offline.

Richtech has hired 5W to establish it as the go-to fleet robotics solution across the country in restaurants, hotels, casinos, senior living homes, factories, and retail centers—aiming to bring people together by automating the tasks that keep them apart.

The system is aimed at supporting creators in sophisticated 3D content creation. Sony plans to collaborate with developers of a variety of 3D production software, including in the entertainment and industrial design fields.

The partnership goes beyond the traditional advertising and marketing status quo with the ambition of helping America's 5G leader continue to define its next era in the ever-changing wireless industry.

Available to GroupM clients, the custom offering will rigorously assess marketers’ maturity level with Amazon Marketing Cloud to align their business needs with the most suitable Amazon Marketing Cloud solutions.

Monks.Flow offers intelligent solutions for marketing activities packed with pre-tested pipelines that automate processes and connect talent trained in AI, the latest AI tools, enterprise software, and microservices into efficient, automated workflows.

Notice how #MidjourneyV6 even managed to conjure up a watermark again, which says a lot about their training data.

MAGNA, which powers planning and investment across the IPG Mediabrands network, will now be able to target and distribute custom audiences using Acxiom data centrally through OpenAP across linear, digital, streaming and programmatic channels.

Global innovation platform, Plug and Play Japan, has selected 73 startups from Japan and overseas for the Winter/Spring 2024 Batch accelerator program.

Techstars, one of Africa’s most active startup investors has announced the 12 startups that will take part in the second cohort of its Lagos-based innovation program in partnership with ARM Labs.

Instock, an innovator in customer fulfillment robotics, announced it raised $3.2 million in new funding, led by Amazon Industrial Innovation Fund, bringing Instock’s seed financing to a total of $6.2 million.