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GenAI figures in most brands’ marketing plans, WFA research

26-09-2023 | 08:18:00
According to a new World Federation of Advertisers, WFA, survey, over three quarters of brand owners (78%) are using or plan to use generative AI in their marketing strategies.

Amazon announces app integration for merchants to enable Buy With Prime on Shopify stores

26-09-2023 | 08:00:00
Amazon has announced the Buy with Prime app for Shopify, a new app integration that makes it easy for merchants to offer Buy with Prime on Shopify stores.

Accenture announces leadership appointments

25-09-2023 | 13:45:00
Accenture has announced the following leadership appointments, effective September 1, 2023:

Artisse unveils AI-powered personalized photography app

25-09-2023 | 13:40:00
Artisse, a pioneering force in artificial intelligence (AI) technology, has unveiled its groundbreaking personalized photography AI application.

True Fit partners with Shopify to make AI Fit personalization available to merchants of all sizes

25-09-2023 | 13:37:00
The strategic partnership will bring the quality, reliability, and economic benefits for which True Fit is known with its enterprise customers to merchants of all sizes.

Snap Inc. partners with InMarket to measure the real-world impact of ad campaigns

25-09-2023 | 13:30:00
InMarket, a player in 360-degree marketing intelligence and real-time advertising, has announced a strategic partnership with Snap Inc., creator of Snapchat.

US media market could grow by up to 20 per cent by 2030 amid rise of immersive entertainment, study

25-09-2023 | 13:30:00
In its report, The New Era of Immersive Entertainment, Bain predicts immersive platforms could accelerate the decline of traditional video and displace the streaming services and social media platforms of today.

Michiel Frackers: Apple and Bitcoin vs Tesla and Ethereum

25-09-2023 | 11:26:00
The best tech investments of the last five years were not Apple or Bitcoin, but Tesla and Ethereum.

Incentro expands African footprint with new operations in Johannesburg, South Africa

22-09-2023 | 14:18:00
Incentro, a global leader in Work Transformation, is thrilled to announce the opening of its new office in Johannesburg, South Africa. With a legacy of driving work productivity through innovative solutions.

AI will create more jobs than it replaces, report

22-09-2023 | 11:18:00
Amid rapid digital transformation across the workforce, nearly two-thirds of business leaders believe AI will spur the creation of new jobs, and 69% believe their organizations will require different skills in order to stay competitive over the next decade.

Flapmax announces 12 African startups selected for FAST Accelerator program

22-09-2023 | 11:16:00
Flapmax, a data and AI technology company, announced the twelve companies selected for the second cohort of the FAST Accelerator startup program, created in partnership with Microsoft to help strengthen and scale Africa's digital ecosystem.

Kayna insurtech raises €1m to revolutionize small business insurance

22-09-2023 | 11:14:00
Kayna, the embedded insurance infrastructure platform, has closed a €1 million pre-seed funding round.

Accenture invests in Writer to accelerate enterprise use of generative AI

22-09-2023 | 10:57:43
Accenture has made a strategic investment, through Accenture Ventures, in Writer, a platform using generative AI to help enterprises create and shape content in the ways people already work.

Amazon introduces latest Fire TV sticks and unveils generative AI updates for Fire TV

22-09-2023 | 10:54:00
In addition, Amazon announced the all-new Fire TV Soundbar, enabling customers to enjoy their favorite TV shows, movies, and games with room-filling sound.

Global publishing market to grow by $18.4 billion between 2022-2027, report

22-09-2023 | 10:47:39
Changing business dynamics of the publishing industry drives the publishing market.

Mediawrkz becomes a Google certified publisher partner

22-09-2023 | 10:44:56
Mediawrkz, the specialist Publisher Monetization Solutions Division of Datawrkz – has announced that it has been recognized as a Google Certified Publishing Partner (GCPP).

CyberAgent selects Dell Technologies to develop generative AI for digital advertising

21-09-2023 | 11:01:14
Dell Technologies has announced CyberAgent, a major digital advertising company in Japan, has selected Dell servers as the key IT infrastructure for powering its generative AI (GenAI) development and capabilities.

Truecaller unveils a new brand identity and upgraded AI identity features for fraud prevention

21-09-2023 | 10:57:55
The timing of the new brand identity aligns with a significant transformation taking place in the digital space. At the heart of this rebranding is Truecaller’s renewed sense of purpose, energy and enthusiasm. 

MGID expands partnership with GeoEdge to reinforce fight against deceptive ad practices

21-09-2023 | 10:55:49
The expansion follows a successful, years-long partnership, over which several types of cloaking practices were identified across tens of thousands of scenarios.

Samsung expands virtual production footprint with the launch of digital signage series

21-09-2023 | 10:36:00
Samsung Electronics has announced its ongoing commitment to the future of virtual production with its newest digital signage series. The Wall for Virtual Production (model name: IVC) is now available in Europe.

Indigo Ag accelerates sustainability programs for farmers with $250m fundraise

20-09-2023 | 11:39:00
Indigo Ag, the premier sustainability partner of the agriculture industry, announced that it has raised over $250 million to drive innovation and growth in its sustainable agriculture programs and better serve its customers and partners.

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