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Ogilvy Canada appoints Christopher Andrews as CEO
Andrews joins Ogilvy from BBDO Canada, where he served as President and CEO, bringing a wealth of experience and a proven track record of success in the industry.
TP-Link selects Nelson Bostock as PR agency of record
TP-Link, the global player in network and smart home solutions, has selected Nelson Bostock as its new PR partner for both B2B and B2C communications in the UK.
[Marketing Week] Bob Koigi: How marketing and communication strategies are revolutionizing healthcare experiences
In an era where healthcare is rapidly evolving, communication, marketing, and advertising companies are increasingly stepping into the healthcare arena.
Ogilvy Paris launches year 4 of ‘Hors Circuit’ for equal opportunities in the communication sector
The winner will benefit from all the expertise of an agency like Ogilvy and its network, as well as material and financial assistance to bring his or her personal project to fruition.
Istituto Marangoni London appoints Finn Partners as its social media agency
With extensive experience in social media management, FINN Partners team will be responsible for driving meaningful engagement within the luxury fashion and design community.
Havas publishes its prospectus, taking next step towards Euronext Amsterdam listing
The Distribution is contemplated by Vivendi in the broader context of the potential separation of several entities from the Vivendi Group that are each expected to become independent, publicly listed companies operating separately from Vivendi.
[Marketing Week] Bob Koigi: Why brands can no longer afford to ignore gaming
Gaming continues to enjoy meteoric rise with significant growth and cultural impact, positioning it as a crucial space for brands to engage with their audiences.
Noisy Beast merges with PR agency iD Collective
The Group will now become one of the largest independently owned communications agencies in Australia and New Zealand.
WPP announces leadership transition at AKQA
WPP has announced that 30 years after founding AKQA, Ajaz Ahmed has resigned as CEO of AKQA Group.
[Marketing Week] Bob Koigi: Food industry brands are driving creativity with innovative campaigns
In an era defined by rapid technological advancements and changing consumer preferences, the food industry is witnessing a rebirth of creativity in marketing strategies.
[ Column] Judith Middleton: Selecting a PR partner for your tech company: A strategic guide
Disruption and increased efficiency, at an almost exponential scale, are changing the very foundations of economies. Technology businesses face as much opportunity as they do competition.
Miami-based PR agency Carve Communications acquires Freeman Public Relations
Carve Communications, a Miami-based public relations agency focused on B2B and B2C brands at the intersection of innovation and everyday life, announced the acquisition of Freeman PR.
Extreme Hangout appoints FINN Partners as agency of record for COP29 support
FINN efforts will focus on driving awareness and attendance at Extreme Hangout events planned for COP29 in Baku, Azerbaijan.
Havas France launches Havas GenUs, its network of sustainability experts
Combining strategic and creative consulting, data optimization tools and consumer studies, Havas GenUs supports companies in their need for " Shift.
US snack brand Cheez-It unveils £18 million marketing campaign for UK launch
In the UK and Ireland, the brand's debut is supported by a nearly $20 million integrated marketing campaign led by Leo Burnett spanning TV, Social, Radio, and OOH, with above-the-line activity supported by PR and experiential from Tin Man Communications.
WTTC names Finn Partners as global comms agency for the launch of ‘Together in Travel’ global community
As part of the corporate communications brief, Finn Partners will manage content creation, PR, SEO, and digital advertising for the new initiative being launched by WTTC at the Global Summit in Perth in October.
VML celebrates 20th anniversary of Agency Worldwide Foundation Day
Over the past 20 years, VML collectively has supported more than 250 non-profit causes through the Foundation Day program.
PRCA announces new Chair and members of its Global Advisory Board
The Global Advisory Board will focus on four key workstreams: Talent, Ethics, Innovation, and Future.
Weber Shandwick appoints Jean Paoli as Executive Creative Director in Europe
Paoli who has spent the last six years as creative director at Weber Shandwick Paris, will now oversee the creative teams across Weber Shandwick offices in Belgium, Germany, Switzerland, the Netherlands, Spain and France.
Willow Tree Credit Partners Selects 5WPR as agency of record
Willow Tree Credit Partners, a fast-growing private credit alternatives firm, has announced the selection of 5WPR, one of the largest independently owned PR firms in the U.S., as its public relations agency of record.
Finn Partners Hires Mike Ernst as a partner in its media planning and buying department
In this role, Ernst will oversee the planning, execution and optimization of complex media campaigns—developing comprehensive media strategies to reach target audiences effectively, drive cross-channel integration, and deliver business impact for clients.
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