Marketing Report

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[Vacancy] Ace is looking for a People Business Partner Lead

14-12-2021 | 10:52:00
Ace is directly looking for a People Business Partner Lead

Creative Culture and The Clerkenwell Brothers join IPA membership

10-12-2021 | 07:51:00
The Institute of Practitioners in Advertising, IPA, has announced that Creative Culture and The Clerkenwell Brothers have been elected into IPA membership at its quarterly council meeting.

UK-based digital marketing firm LOCALiQ launches cross media optimization tech

08-12-2021 | 07:20:27
LOCALiQ, the UK’s digital marketing solutions provider, has announced the launch of cross media optimisation, a new propriety, goal-based ad technology solution that automatically optimises clients’ advertising campaigns to increase performance in real time across major digital ad platforms.

[Marketing Report] Bob Koigi: Stepping up the war on extremist content, fake news

07-12-2021 | 12:45:00
As the world continues to deal with the proliferation of disinformation, misinformation channels, extremism and fake news, brands and the media are stepping up the resolve to tackle what has had an adverse impact on their operations and reputation.

Havas Group launches immersive Dare! Live event programme to the public

03-12-2021 | 10:59:14
Following a successful October 19th premiere to employees across the world, global communications company Havas Group has now publicly announced its innovative new event series, Dare! Live, to the public.

Ace agencies Born05 and Off The Record enter European partnership with Steve Madden

02-12-2021 | 10:20:00
Digital Branding Agency Born05 is now the lead agency for Steve Madden. The agency will work with growth agency Off The Record to create the storyline of the lifestyle fashion brand for the European markets.

[Marketing Week] Bob Koigi: Betting on emerging technologies to boost communication campaigns

30-11-2021 | 14:15:00
With a growing number of clients keen on tracking ROI on their communication campaigns, communication and PR companies are embracing emerging technologies including artificial Intelligence and cloud computing to deliver that value.

[Vacancy] ViacomCBS is looking for a Presentation Scheduler

29-11-2021 | 06:41:00
ViacomCBS is directly looking for a Presentation Scheduler

Hollywood star Milla Jovovich picked as the face of Johnnie Walker in new campaign by Dept

24-11-2021 | 15:17:39
The campaign, the second of “The Walkers” ad concept which launched earlier this year starring Adrien Brody, is going live in fourteen countries across Eastern Europe on TV, digital, social and out-of-home.

[Marketing Week] Bob Koigi: Marketing Report forays into Belgium as it seeks to grow European footprint

24-11-2021 | 10:39:00
As part of its expansion strategy, digital platform for marketers, advertisers, communication professionals and media, Marketing Report has announced that it is expanding to Belgium and is in the process of launching a website.

[Marketing Week] Bob Koigi: Enlisting governments' support to bridge marketing skills gap

17-11-2021 | 14:52:00
As more marketing bodies amplify their call to governments to work with them in addressing the marketing skills crisis in the media, It is encouraging to learn of the UK government’s  £3.8 billion funding for skills training announced recently. 

Candid acquires UK's Brand Potential

15-11-2021 | 17:39:50
Candid announced that Brand Potential, a UK brand consultancy, is joining the Candid Platform. The founders of Brand Potential Mary Say, Tom Lovett, and Chris Molloy, will join the platform as partners of Candid.

MediaMonks acquires Italian creative content marketing agency Miyagi

15-11-2021 | 17:10:00
S4Capital announced that Miyagi, the leading creative content marketing agency - integrating strategy, creativity and production - is merging with Media.Monks to form S4Capital's Content practice in Italy.

[Marketing Week] Bob Koigi: Reinventing advertising offerings

11-11-2021 | 10:50:00
With corporate and brands committing more resources to advertising as the world gradually adapts to new normal post pandemic, advertising agencies are coming up with innovative offerings and getting into strategic partnerships to tap into the new ad opportunities.

Costa Coffee teams up with Channel 4 for bespoke TV partnership

09-11-2021 | 16:03:42
The bespoke campaign represents the first time the iconic coffee shop has partnered with a broadcaster in this way.

[Vacancy] ViacomCBS is looking for a Media Planning Manager

08-11-2021 | 13:33:00
ViacomCBS is directly looking for a Media Planning Manager 

IAB Europe launches #NoEasyWins campaign focusing on the value of targeted advertising

05-11-2021 | 11:52:47
The activity features short videos asking viewers to consider who really loses out when access to highly effective, low cost digital tools is taken away from businesses and also highlights how targeting is essential to growing advertising revenue.

VMLY&R COMMERCE UK and Coco de Mer launch #RevealYourPleasure campaign

05-11-2021 | 11:32:02
The ambition is to remove censorship of female pleasure and shine a light on the power of female sensuality and sensual self-expression. The campaign breaks across the UK this autumn.

Unite Digital launches regional marketing platform for 2022 Mitsubishi Outlander

29-10-2021 | 14:35:55
Unite Digital's regional marketing platform unifies the shopping experience by enabling dealers to integrate their branding and price points directly into high-budget advertising that drives traffic directly to their own digital properties.

Viant advances TV ad offerings through iSpot partnership

29-10-2021 | 14:30:18
The integration is aimed at improving reach, frequency, and business outcome insights for Viant advertisers delivering over-the-top (OTT) and linear TV campaigns.

[Vacancy] ViacomCBS is looking for a Media Planning Coordinator

25-10-2021 | 14:35:00
ViacomCBS is directly looking for a Media Planning Coordinator full time 40hrs/week

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