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The activation, #BurgerToKing, invites football fans to create a squad with players called “Burger”, “Berger”, or “King” and pass between themselves, prompting the commentator to constantly shout “Burger!” and “King!”.

For World Pasta Day, Barilla set the stage for an extraordinary celebration in the bustling heart of New York City, one of the world's most hectic metropolises, where its iconic pasta boxes have become a symbol of connection, allowing people to travel through its boroughs to share a meal with loved ones.   

Chicken Licken and Joe Public are back with an exciting new twist on the iconic Super Slyders through their latest campaign, showcasing how Super Slyder cravers can enjoy the ultimate satisfaction of the Super Slider Mix 4.

St Luke’s will be the creative agency of record for THIS and its remit includes all through the line communications, with work spanning TV, OOH and social, as well as all brand communications.

In the TVC, Domino’s workers are seen having a passionate conversation in some kind of gibberish, when, suddenly, they’re interrupted by a delivery man crashing through the window on a jet ski...

Deeptech startup sallea has announced a $2.6 million funding round to help manufacturers of cultivated foods accelerate the production of premium whole cuts like steaks and filets without the need for animal farming.

Cornell University's Center for Regional Economic Advancement (CREA), has opened applications for food innovators with ideas for value-added dairy products, for its fourth cohort of Dairy Runway, to support early-stage dairy entrepreneurs.

To stake its claim in the tenders game, KFC released a new ad campaign with an over-the-top, satirical take on the ongoing "battles" in the fast-food industry – from chicken sandwiches, to sauces, to value and now to tenders. Competitors better suit up.

For this relaunch, Carrefour, together with its partner Publicis Conseil, has created an international campaign that will be deployed in six countries: France, Spain, Italy, Belgium, Poland, and Romania.

The ‘Geeta bit naughty’ campaign, shows Geeta’s products being used in unusual ways - so unusual, in fact, that the foods in question have been pixelated, to avoid offending purists. The work was created by agency Insiders.

Ollie, a subscription fresh dog food company dedicated to helping dogs thrive, has acquired DIG Labs, an AI-powered diagnostic startup providing real-time image-based pet health screenings across stool, weight management, skin and coat, dental care, and more.

Plug and Play Alberta has announced 72 startups for its Fall 2024 industry-specific startup accelerator programs. These programs will run out of the Alberta office and present at the Alberta Summit.

The campaign will highlight Dietz & Watson’s premium uncured Dietz Dogs.

In the UK and Ireland, the brand's debut is supported by a nearly $20 million integrated marketing campaign led by Leo Burnett spanning TV, Social, Radio, and OOH, with above-the-line activity supported by PR and experiential from Tin Man Communications.

Bountiful Cow was appointed without a formal pitch, following an internal review process that lasted three months.

Foreverland, the Italian startup that invented a sustainable carob-based chocolate alternative, has raised €3.4 million in a seed round just one year after its founding.

At the heart of the campaign is a steamy spot featuring Kelce lying on a bearskin rug in his signature sandals, espousing the virtues of hot soup between spicy spoonfuls.

McDonald’s Austria has launched a new integrated brand campaign celebrating the power of McDonald’s when it comes to connecting and uplifting its customers – turning everyday moments golden.

The campaign, created with BBH London, was born after a survey conducted by Mumsnet on behalf of Burger King UK found that for many mothers, the food you have straight after birth is one of the most amazing and unforgettable feelings ever.

With offices in San Francisco and Austin, Erich & Kallman will oversee creative development across all media channels. Media responsibilities will continue to be handled by the agency’s X team, guaranteeing strategic alignment and impactful media placements.

Amsterdam-based creative agency GUT and Heinz are back with a campaign that's as inventive as it is fun, transforming the iconic Heinz ketchup into a uniquely Dutch treat – ketchup sprinkles.