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Digital podcast advertising company AdsWizz targets advertisers with new solution
AdsWizz, the global player in digital audio and podcast advertising solutions, has expanded its tools with a new attribution solution.
Interactive Advertising Bureau of Canada picks Quantcast Choice as Its Consent Management Platform
Quantcast, a global advertising technology company, has announced that the Interactive Advertising Bureau of Canada (IAB Canada), the only organization fully-dedicated to the development and promotion of digital and interactive advertising in Canada, has chosen Quantcast Choice as its consent management platform.
Vodafone’s European network 100% powered by electricity from renewable sources
Vodafone confirmed that its entire European operations – including mobile and fixed networks, data centres, retail and offices – will be 100% powered by electricity from renewable sources from 1 July 2021.
RTL Group and Talpa Network merge Netherlands broadcasting and affiliated media businesses
RTL Group and Talpa Network have announced that they have signed agreements to merge their broadcasting and affiliated media businesses in the Netherlands and create a strong Dutch cross-media group.
[Vacancy] Logitech is looking for a Solutions Engineer Video Collaboration
Logitech is directly looking for a Solutions Engineer Video Collaboration
Audi appoints Dept as its lead agency for the Dutch market
Audi has chosen Dept as its lead agency for the Dutch market. The main goal of the collaboration is to conquer the heads and hearts of the Netherlands and to put Audi firmly on the market as a premium and progressive brand.
Nielsen partners with IHIS Markit on audience and outcomes measurements
Through this collaboration, Nielsen will integrate comprehensive automotive data from Polk Automotive Solutions by IHS Markit into its audience and outcomes measurement solutions.
Digital investment and demand for strategic services inspire global PR confidence, PRCA Confidence Tracker
Public relations professionals around the world are feeling increasingly confident about the future of their organisations, according to PRCA’s latest Global Confidence Tracker.
Starcom Australia appoints Sarah Tillitt as Head of Digital
Reporting into Starcom’s National Head of Investment and Digital, Mark Duffy, Tillitt has been charged with leading the digital and performance strategy for Starcom Sydney and its clients.
Havas Media Group and Teads target consumers, publishers and advertisers with new project
Havas Media Group and Teads have announced the beginning of their new joint collaboration, coined ‘Project Trinity’, which will focus on the fine balance between user experience, publisher monetization and advertiser results.
[eMarketer] Pandemic redefines future of banking in US
The shift by US customers from visiting banking halls to use of mobile apps during coronavirus pandemic may create a new way of banking with majority of customers saying they would maintain that habit post Covid.
Logitech marks milestone in conflict-free minerals commitment
All Logitech products are verified as being made only with minerals and resulting metals that comply with conflict-free standards.
[eMarketer] Virtual Reality and consumer marketing in China
Even as companies in China invest in Virtual Reality to engage with consumers, the adoption of the emerging technology has failed to pick up as anticipated in recent years.
[eMarketer] Digital media consumption on unprecedented growth in US
The average time a US adult spends on various media platforms has been on unprecedented rise in recent years, particularly at the height of the pandemic.
VICE Media Group launches new direct to consumer gaming subscription service, WayPoint+
VICE Media Group launched Waypoint+, a new direct to consumer subscription service delivering additional content to Waypoint’s loyal audience.
[Marketing Week] Bob Koigi: Expanding offerings and reach with mergers and acquisitions
Brands keen on growing their offerings while strengthening clients’ portfolio are going the acquisition and mergers way in what is creating a win-win situation with their rivals.
Intracto Group acquires digital agency Internet Architects
Intracto Group’s acquisition of Internet Architects is in line with its vision to grow further as an integrated full-service agency that wants to be the partner for its clients, helping them excel in the domains of strategy, creation, content, marketing and technology.
MTG completes acquisition of tower defense gaming studio and publisher Ninja Kiwi
Since the announcement of the acquisition, Ninja Kiwi has continued to deliver on its strategy, resulting in continued strong performance from the company.
Dept partners with Terra Neutra to create an e-commerce carbon positivity app
ClearSky is designed to be used in Shopify stores as a way of offsetting a purchased product’s carbon footprint, in addition to the carbon footprint of its delivery which Shopify already enables shoppers to offset.
Mastercard and Conservation International launch Wildlife Impact Cards in wildlife protection drive
The program will help promote awareness of the urgent need to preserve the habitats of these and more than 2,000 other Critically Endangered Wildlife species.
TikTok launches new tools to tackle bullying
The tools allow creators to delete multiple comments at once or report them for potentially violating our Community Guidelines.
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