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Kantar secures audience measurement contract from UK’s Broadcasters Audience Research Board

03-06-2021 | 13:55:50
Broadcasters Audience Research Board, BARB, the UK television audience measurement currency, has announced that Kantar, the global data, insights and consulting company, has won major contracts to continue to deliver audience measurement that supports the £7.5 billion UK TV industry.

Over 50 new PR agencies founded in UK during COVID-19, report

03-06-2021 | 13:48:09
The COVID-19 PR Agency Startup report explores why such a large number of agencies have been started in such a relatively short period of time.

WPP targets 10,000 UK staff with Mental Health Allies programme to reduce stigma

01-06-2021 | 14:24:52
The Mental Health Allies programme will be available to all 10,000 UK staff and aims to reduce the stigma around mental health by encouraging open conversations.

UK industry alliance BRIM launches to promote black representation in marketing

13-05-2021 | 15:38:38
BRiM is powered by a group of the world’s largest advertisers and agency partners, leading members of the Black community and industry diversity, equity and inclusion experts.

[Marketing Week] Bob Koigi: Content is king

11-05-2021 | 10:39:00
As marketers, advertisers and media companies look at innovative ways of packaging and disseminating content to a critical mass, they are exploring and embracing technologies and partnership to drive that agenda with impressive results.

Hearst UK extends Project Body Love campaign partnership with Philips

05-05-2021 | 13:10:00
Since its initial launch in October 2020, Project Body Love has continuously proven to deliver tangible results, with research proving it has, to date, helped bolster female body confidence by a staggering 42%.

Markerters embrace new content production plans amid COVID-19, Dentsu report

04-05-2021 | 14:39:37
 To inform the report, Dentsu conducted a survey across 200 marketing decision-makers in the UK and US to understand the current Marketing climate and how the pandemic had contributed to its changes.

[Marketing week] Bob Koigi: Strengthening footprints through mergers and acquisitions

26-04-2021 | 14:27:10
As companies seek to grow their footprint and expand their services, they are tapping into mergers and acquisition even as they position themselves to be competitive.

[Vacancy] Logitech is looking for a Distribution Account Manager - UK/Netherlands

26-04-2021 | 09:12:00
Logitech is directly looking for a Distribution Account Manager - UK/Netherlands

Clarity PR appoints Amy Grimshaw as Associate Director

22-04-2021 | 15:15:00
Clarity, a global integrated communications agency recently commended by PRWeek as both Best International Agency, and winner of Specialist Consultancy of the Year, has announced a senior appointment in the London office.

Cuts to UK marketing budgets ease in quarter one of 2021, report

21-04-2021 | 12:55:50
The latest IPA Bellwether survey results point to a further decline in UK marketing budgets in the opening quarter of 2021, as coronavirus lockdown restrictions continued to hinder economic activity.

BBJ&K and Yonder Media join IPA membership

20-04-2021 | 12:35:51
The Institute of Practitioners in Advertising, IPA, has announced that BBJ&K and Yonder Media have been elected into IPA membership at its quarterly council meeting in March.

PRCA unveils Creative Marketing Committee

19-04-2021 | 15:38:50
The new Committee will work closely alongside Co-Chairs Paul Williamson and Kat Jackson to provide best practice and cutting-edge insights on how marketers can navigate the constantly shifting marketing landscape.

CaaStle brings subscription clothing rental platform to UK

15-04-2021 | 12:03:00
CaaStle, the B2B rental technology platform in the U.S., announced it will expand internationally to power subscription rental services in the United Kingdom.

TBD Media releases newest entry in its 50 Sustainability and Climate Leaders campaign

15-04-2021 | 11:26:00
TBD Media Group is delighted to be releasing the newest entry in its trailblazing 50 Sustainability and Climate Leaders campaign; drawing attention to the companies and leaders working to ensure a sustainable future.

Channel 4 appoints two new Creative Diversity roles for the Nations and Regions

14-04-2021 | 14:04:04
In the newly created positions, Neila and Stacey will lead on and deliver the Nations and Regions focused strategic plans as part of the Creative Diversity strategy.

London Marathon Events taps Dept for branding and website design

08-04-2021 | 16:16:02
LME turned to the Manchester division of international digital agency Dept to guide the brand refresh for LME and its events and to develop a centralised solution for managing its portfolio of websites.

Over 80 percent of UK consumers call for more focus on self care, Hearst study

01-04-2021 | 16:25:48
More than 80% of UK-based consumers believe the country needs greater emphasis on self-care following the outbreak of Covid-19 – according to a major piece of research conducted by Hearst UK.

DCM expands advertising opportunities to cover outdoor cinema

30-03-2021 | 13:23:47
Digital Cinema Media (DCM) is expanding its advertising opportunities to cover outdoor cinema across the UK, with the newly expanded outdoor cinema operator HIDEAWAY CINEMA joining its cinema portfolio in 2021.

ITV invests in what3words under its Media for Equity Programme

30-03-2021 | 13:11:14
Following the announcement of “ITV AdVentures Invest,” a Media for Equity initiative, ITV has now concluded its first investment in what3words Limited.

UK media and advertising agencies lobby Government on taxi taxes to ensure staff safety

30-03-2021 | 13:07:14
The letter has been written in response to the tragic death of Sarah Everard. Published in the Guardian, it calls on the government to review the current HRMC rules regarding business taxi expenses in order to help keep employees safe.

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