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[Interview] Mark van den Beij, Growth Director, DEPT
The Copenhagen office has between 120 and 150 employees, with a smaller office in Aarhus. “From here, we are essentially taking on the Nordics. The focus is mainly on Denmark. We also work with clients in Norway and Sweden.”
[Interview] Barbara Bijlard, VP of clients, DEPT
As Vice President of Clients at DEPT, Barbara Bijlard brings more than a decade of agency experience to one of the industry's fastest-growing digital agencies.
DEPT appoints Barbara Bijlard as VP of clients
Bijlard joins from ACE, where she served as Managing Director, and will be responsible for strengthening existing client relationships and driving new business growth in the Netherlands.
[Interview] Mario Zaradic, Creative Director, DEPT
In this interview, he explains how he plans to raise creative standards, harness AI and data without losing human judgment, and help DEPT deliver work that travels globally while staying locally relevant.
DEPT hires Roy Armale to drive AI product strategy
Roy Armale joins from WPP, where he served as chief product and growth officer at WPP Open, the group’s AI-based marketing operating system.
[Marketing Week] Bob Koigi: Consumers remain a mystery to marketers
While most marketers see AI as essential, reports from Supermetrics reveal that only 6% have fully integrated it into their workflows.
DEPT appoints Mario Zaradic as Creative Director
He will co-lead the DACH Creative Team alongside Creative Director Tina Blech and report to Katharina Lisson, Executive Creative Director. Zaradic will oversee creative work for the agency’s clients while developing campaigns that drive brand growth.
[Marketing Week] Bob Koigi: Media shakeup: Who will win WBD?
In a dramatic escalation of the fight for Warner Bros. Discovery (WBD), Paramount Skydance has submitted a revised acquisition proposal, forcing the WBD board to acknowledge that the bid could potentially be superior to its existing agreement with Netflix
DEPT launches AI-powered global content engine
The system is designed to help enterprise brands scale content production while turning operations into a measurable growth engine.
DEPT launches exclusive Future Club for marketing leaders
The network aims to support executives shaping the strategic direction of their organisations and the broader industry.
[Interview] Ben Williams, Global Chief Creative Officer, DEPT
With over 25 years of senior creative leadership experience, including at TBWA\Worldwide, Ben brings a career-spanning perspective across brand, design, experience, and technology-driven creativity.
[Marketing Week] Bob Koigi: The new pillars shaping global gaming
Globant’s latest Game On Report argues that the future of play will be defined by three intertwined pillars: infrastructure, intelligence, and trust.
DEPT drives strategy behind Europe’s cashless thrift market
DEPT was responsible for influencer marketing, including the development of the event concept, and curated twelve of Germany’s trendiest fashion influencers as well as creators from France and Belgium.
[Interview] Carla Del Porto, Executive Creative Director USA, DEPT
With two decades of experience at top agencies, her mission is to transform DEPT from a powerful industry "whisper" into an iconic and culturally relevant partner by delivering truly integrated, high-craft work.
DEPT appoints Frederick Braake as Strategy Director in Germany
Braake will lead the local creative strategy team, shaping work for clients such as WERO, Hyundai, and BSH, while supporting new business development.
[Interview] Käthe Lisson, ECD, VP Creative DACH, DEPT
Tasked with elevating DEPT into a creative powerhouse within its global network, she’s championing a vision where technology, data, and creativity work seamlessly together.
'Dear eBay' campaign taps UK's emotional side of selling with humorous video series
As the UK enters its peak autumn clear-out season, eBay UK is launching a social-first campaign, "Dear eBay," that reframes the act of selling personal belongings as an emotionally rewarding and culturally relevant experience.
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