WPP Media wins Global DoorDash media account

The appointment covers DoorDash, Deliveroo and Wolt and follows a competitive review of DoorDash’s agency partnerships.

WPP Media has been appointed DoorDash’s first global media partner across its portfolio of on-demand delivery brands, extending the agency’s existing relationship with DoorDash to more than 40 markets worldwide.

WPP Media will work with the brands’ in-house media and marketing teams on global strategy and execution.

WPP Media expands DoorDash relationship across 40 markets

DoorDash selected WPP Media for its data, technology and measurement capabilities, global market expertise and experience supporting growth. The partnership builds on WPP Media’s work with DoorDash in the US, Canada, Australia and New Zealand.

Over the past eight years, WPP Media has worked with DoorDash from its early national media campaigns through its expansion into restaurant delivery, grocery, convenience and retail. The agency’s work has received recognition at industry awards including Cannes Lions and the Effies.

Partnership brings DoorDash brands under global strategy

Tim Castree, Chief Marketing Officer, DoorDash: "As our brand has expanded globally, we've evolved to meet the moment in every way, including how we approach media. WPP has been our partner for DoorDash across the US, Canada, Australia and New Zealand and we've seen firsthand what they can do at scale. We’re excited to expand that partnership across DoorDash, Deliveroo, and Wolt, ensuring we operate with a unified strategy globally, without losing the nuance that makes each market’s approach unique and locally relevant.”

WPP Media will combine its global resources with local market teams while working with DoorDash’s proprietary data and intelligence. The agency said the approach will be supported by WPP Open and Open Intelligence.

DoorDash and WPP Media prepare for 2027 rollout

Brian Lesser, CEO, WPP Media: "We’re proud of the trust DoorDash is placing in us to continue accelerating their growth. Combining our global scale and local expertise with an operating model built around DoorDash’s own data and proprietary intelligence and delivered through WPP Open and Open Intelligence will help DoorDash move faster, understand consumers better, and drive measurable, incremental growth in every market.”

Nancy Hall, U.S. CEO of WPP Media: "The team behind this partnership represents some of the most talented media professionals in our industry. Earning DoorDash’s trust to expand our relationship is a testament to the exceptional quality of work they’ve delivered over the last eight years and will continue to deliver going forward. We are enormously excited for what we’ll achieve together.”

The expanded partnership is scheduled to take effect in early 2027.

www.wppmedia.com

www.doordash.com

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