Marketing Report


Adrian Sanger (DVJ-Insights): Unpacking success: opportunities in pack testing in 2024

12-07-2024 | 10:09:00
Pack testing is a vital tool for companies in the packaged goods sector, serving as a crucial step in understanding how consumers will react to new packaging designs before they hit the shelves

Martin Hellich (DVJ-Insights): As crucial as pricing itself is paying attention to price communication

12-07-2024 | 09:57:00
In our regular work with clients, we observe that managing prices optimally has become a common standard. However, we also identify one aspect that is frequently overlooked:

Supermarket chain H Mart selects VTEX and VML to power its ecommerce operations

12-07-2024 | 08:39:15
This partnership marks a significant milestone for H Mart in its digital transformation by moving to a modern, SaaS commerce platform.

Walmart Canada introduces hydrogen fuel cell electric semi-truck to its fleet

09-07-2024 | 14:21:00
Walmart Canada has become the first major retailer in Canada to introduce a hydrogen fuel cell electric semi-truck to its fleet.

Furniture Row opens new store in Nampa, Idaho

09-07-2024 | 11:58:00
Furniture Row,  a furniture store chain, operating for over 50 years, has announced the opening of its newest location in Nampa, Idaho!

Chocolate confectionery market size is set to grow by $31 billion from 2024-2028, report

09-07-2024 | 11:36:00
The global chocolate confectionery market size is estimated to grow by $31 billion from 2024-2028, according to Technavio.

AI in retail market to surpass $71.23 billion by 2031, report

08-07-2024 | 15:44:00
According to SkyQuest, the global artificial intelligence (AI) in retail market is expected to reach $71.23 billion by 2031, at a CAGR of 32.68% during the forecast period (2024-2031).

JTV launches new jewelry line to showcase Italian-made designs

08-07-2024 | 14:11:00
JTV,  the jewelry retailer, broadcast network and e-Commerce platform, announced the launch of its new jewelry line, Bella Luce Italia collection, showcasing a stunning array of Italian-made designs.

Geek+ and Körber accelerate e-Commerce warehouse operations at Hawesko in Germany

05-07-2024 | 11:18:00
Geek+ (Geekplus), a global player in mobile robot and smart logistics solutions, has collaborated with Körber to deploy autonomous mobile robots for wine distributor, Hawesko Group.

Shirofune Integrates with Shopify to optimize campaigns based on customer lifetime value

02-07-2024 | 10:45:00
Shirofune, the digital advertising automation management platform backed by a human intelligence-first approach, has announced its integration with Shopify to predict the Lifetime Value (LTV) of online customers and provide advertisers with even greater optimization of their ad campaigns.

Pear Commerce secures $10m to transform shoppable media, enhance retail e-Commerce strategies

01-07-2024 | 12:03:00
Pear Commerce, the retail e-Commerce enablement platform for omnichannel brands, announced it has closed a $10 million Series A funding round.

Retail media is 50 per cent more effective than social media at driving responses to advertising, report

27-06-2024 | 11:20:00
The research found that retail websites are approximately 50% more effective at driving a response from shoppers than social media.

Spanish appliance store Jata selects Havas Market to lead and develop ecommerce strategy

25-06-2024 | 10:46:23
Jata’s objective within its digital strategy is to turn its website into a reference for its customers, providing a service with added value at moments of purchase or exploration.

Finnish B2B distribution startup Droppe secures €3.9m to serve a new generation of industrial buyers

25-06-2024 | 10:32:00
Droppe, a pioneering Finnish B2B distribution startup, announced the successful closing of  €3.9 million funding round.

The Save Mart Companies announces expanded partnership with Instacart

24-06-2024 | 10:30:00
The Save Mart Companies will also upgrade to Instacart's Storefront Pro, bringing superior e-commerce capabilities with advanced advertising options to its business.

Online home store Wayfair launches Omni channel campaign to champion its diverse product range

24-06-2024 | 10:27:00
Wayfair, a global online home store has launched the third iteration of its integrated strategic campaign 'Go Your Own Wayfair'. This is the first spot of the campaign developed by Jung von Matt London for Wayfair.

TPN selects AdAdapted to drive digital conversions for its CPG partners

24-06-2024 | 10:20:00
TPN, which works with consumer goods brands such as Hershey, Sara Lee and Espolon Tequila, chose AdAdapted to improve how its clients reach consumers during the pre-shop planning phase.

Daydream secures $50m seed funding to launch AI-powered search and discovery shopping platform

21-06-2024 | 10:01:00
Daydream, an AI-powered search and discovery platform for shopping, has raised $50 million  seed round co-led by Forerunner Ventures and Index Ventures with participation from GV (Google Ventures) and True Ventures to launch Daydream, a powerful new, AI-powered platform that will change the way people shop online.

e-Commerce accounting platform Finaloop secures $35m to revolutionize the way retail brands handle finances

19-06-2024 | 10:16:00
Finaloop, the real-time, AI-driven e-Commerce accounting platform based in New York and Tel Aviv, has raised $35 million Series A round.

Uber Eats to power restaurant delivery on Instacart

13-06-2024 | 08:50:00
 In the coming weeks, Instacart customers nationwide will be able to use the Instacart app to order from hundreds of thousands of restaurants, powered by Uber Eats.

(Re)vive secures $3.5m investment to help brands recover unstockable and returned inventory

11-06-2024 | 09:36:00
(Re)vive, the pioneering solution addressing the challenges of unstockable and returned inventory for future-minded brands, announced it has raised $3.5 million in seed funding, led by new investor Equal Ventures and existing investor Hustle Fund.