Marketing Report
RMB and Defiant LA partner on media and creative

RMB and Defiant LA partner on media and creative

Rebate Media Buyers has entered a strategic partnership with Defiant LA to align media and creative services for clients across the United States. The collaboration aims to integrate media planning and buying with creative strategy and production to strengthen campaign performance.

The agencies plan to combine data analysis and customer insights with brand strategy to support measurable outcomes. By coordinating media and creative discussions earlier in the campaign process, both organizations intend to improve efficiency and return on investment for their clients.

Aligning media and creative from the outset

Michael Vamosy, Founder & Chief Creative Officer at Defiant LA: "It makes sense that a media and creative agency come together to collaborate for the benefit of their clients. Strategic & creative discussions at the onset of a campaign only help improve the process and results."

Torino Carr, CEO at Rebate Media Buyers: "I am excited to collaborate with an organization that is as passionate as we are about our clients’ success."

The partnership combines Rebate Media Buyers’ media strategy, planning and buying capabilities with Defiant LA’s expertise in creative strategy, branding and production. The agencies state that the integrated model will expand service capabilities while maintaining a focus on performance and accountability.

Expanding nationwide service capabilities

Through the collaboration, the agencies aim to offer coordinated media and creative execution to brands operating at regional and national levels. The agreement is positioned as a long-term alignment designed to streamline processes and deliver consistent campaign outcomes.

Both companies will continue to operate under their respective brands while working jointly on client engagements that require integrated media and creative support.

www.rebatemediabuyers.com

www.defiantla.com

 


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