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BBJ&K and Yonder Media join IPA membership

20-04-2021 | 11:35:51
The Institute of Practitioners in Advertising, IPA, has announced that BBJ&K and Yonder Media have been elected into IPA membership at its quarterly council meeting in March.

[Vacancy] ViacomCBS is looking for a Project Manager

19-04-2021 | 15:28:14
ViacomCBS is directly looking for a Project Manager

Verizon Media partners with Kellogg Company, Snap and Spotify to address the global mental health crisis

19-04-2021 | 14:33:32
 Kellogg Company, Snap and Spotify are founding members committed to improving workplace culture around mental health, and scaling best practices.

[Marketing Week] Bob Koigi: Brands invest in sustainability and green projects

19-04-2021 | 13:36:00
Brands are increasingly investing in green projects and sustainability as they seek to cut down on emmissions and reduce their carbon footprint.

[Vacancy] Lukkien is looking for a Client Service Manager

19-04-2021 | 12:01:00
Lukkien is directly looking for a Client Service Manager

SpotX expands privacy-compliant audience data technology for CTV

16-04-2021 | 14:13:57
SpotX has announced it has developed a comprehensive suite of custom audience data tools that enables media owners and advertisers to target audiences using first-party, third-party, or subscriber data in a privacy-compliant way.

TBD Media releases newest entry in its 50 Sustainability and Climate Leaders campaign

15-04-2021 | 10:26:00
TBD Media Group is delighted to be releasing the newest entry in its trailblazing 50 Sustainability and Climate Leaders campaign; drawing attention to the companies and leaders working to ensure a sustainable future.

Verizon Media launches identity free advertising solution

15-04-2021 | 10:00:35
Verizon Media has announced the launch of its Next-Gen Solutions suite, a first-to-market offering for advertisers and publishers independent of cookies or mobile app IDs for audience creation, buying or measurement.

Intracto Group acquires media agency Zoekhelden

15-04-2021 | 08:28:05
Media agency Zoekhelden has joined Intracto Group. The Amsterdam-based agency’s strengths lie in media advice and buying, marketing and secondment by providing advice at its clients’ offices.

Channel 4 appoints two new Creative Diversity roles for the Nations and Regions

14-04-2021 | 13:04:04
In the newly created positions, Neila and Stacey will lead on and deliver the Nations and Regions focused strategic plans as part of the Creative Diversity strategy.

Kantar partners with Streamhub to strengthen on-demand video audience analytics

14-04-2021 | 13:00:33
Media owners will now be able to use Streamhub’s enterprise platform to analyse any digital video content that integrates Kantar’s video-tagging technology.

Reprise Commerce wins DeMert Brands account

14-04-2021 | 12:57:00
Reprise Commerce has been awarded new business by DeMert Brands to build and manage the beauty expert’s online storefront, as well as develop a retail media advertising strategy.

Nielsen Market Lift offers marketers in over 30 new markets accountability for their Ad investments

13-04-2021 | 15:08:57
Nielsen announced the global launch of Nielsen Market Lift. Market Lift falls within Nielsen's Audience Outcomes solution, which is focused on helping marketers maximise their return on investment and move with velocity.

Slaven Mandic joins CASA International

12-04-2021 | 17:59:00
Slaven Mandic, the Director of Advertising at Mediahuis and founder of Wayne Parker Kent has joined pan-European Home & Living company CASA International.

Bertelsmann reorganizes its Corporate Communications department

12-04-2021 | 13:58:00
Media, services and education company Bertelsmann has announced new structure for its Corporate Communications, reflecting agile and digital working methods.

[Vacancy] ViacomCBS is looking for a Sr. Programming Manager

12-04-2021 | 10:41:00
ViacomCBS is directly looking for a Sr. Programming Manager.

[Vacancy] ViacomCBS is looking for a Contract & Compliance Coordinator

12-04-2021 | 10:38:00
ViacomCBS is directly looking for a Contract & Compliance Coordinator.

[eMarketer] Pluto TV and the disruptive advertising business model

09-04-2021 | 14:50:00
As consumers’ media consumption trends shift and the digital space continue to evolve, the advertising space is increasingly adapting to these market changes.

Twitter integrates Nielsen’s cross-media measurement suite into video ad platform

09-04-2021 | 14:16:33
 The integration includes new subscription to Nielsen Media Impact (NMI) and Nielsen Ad Intel and expanded access to Nielsen Total Ad Ratings (TAR).

Media company Grupo Globo adopts Google Cloud in digital drive

09-04-2021 | 14:01:36
Over the next several years, Globo will use Google's experience in data management, artificial intelligence (AI) and machine learning (ML), as well as its global, scalable and secure infrastructure.

Group M unveils framework to guide responsible media buying

08-04-2021 | 15:17:51
The framework’s five focus areas—Brand Safety, Data Ethics, DE&I, Responsible Journalism and Sustainability—signals a new media era where scale serves clients through a commitment to make advertising work better for people.


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