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Nearly every smartphone maker except Samsung and Apple is reporting lower shipments in Q2 even as consumers continue to splurge on pricey phones, per Ars Technica.

With this programme, Optimizely, a Leader in the Gartner Magic Quadrant for Digital Experience Platforms, identifies DEPT as a global strategic partner to accelerate its product vision.

The Yahoo DSP will integrate with Comscore Activation™, a robust set of pre-bid inventory filters to help marketers achieve brand-safe, impactful campaign delivery across CTV inventory.

MGID, the global advertising platform, and PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, have announced a new advertising partnership.

CMOs rely on marketing technology to justify investment, navigate privacy regulations, and prove revenues have grown.

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has announced an expanded supply path optimization (SPO) partnership with Havas Media Group (HMG) North America.

Nexstar, together with its partner stations, is the nation’s largest local television broadcasting company and the largest CW affiliate group with 37 CW and CW Plus affiliates, including affiliates in five of the top ten DMAs, accounting for 32 percent of the Network’s national reach.

Smartly.io, the social advertising automation platform for creative and performance marketers, has announced it is TikTok’s first-to-market campaign and ads partner to launch TikTok’s new ad solution, Shopping Ads, for advertisers to begin testing ahead of the 2022 holiday season.

US digital retail media ad spending will reach $61.15 billion by the end of our forecast period in 2024.

ContextLogic Inc., one of the world’s largest mobile ecommerce platforms, has announced the launch of its global integrated brand campaign, ‘You Wish.’ The multi-channel, multi-market campaign brings to life the experience of shopping on Wish - where the emphasis is on discovery, fun and bargains.

The audio advertising market was evaluated at $31.811 billion in 2020 and is projected to grow at a CAGR of 5.07% during the forecast period. This is according to a report by Research and Markets.

Though Maps is expected to be the next platform for ads, they could also soon arrive on Apple Podcasts and Books, among other apps.

Global audio advertising market is taking pride of place as audio becomes increasingly appealing for brand advertising since it can be presented in an open environment.

The gaming computer market is poised to grow by $50.02 billion during 2022-2026, accelerating at a Compound Annual Growth Rate of 15.66% during the forecast period.

Going forward, increasing advertising expenditure by end-use industries, rising urbanization, increasing adoption of 5G networks and the internet of things (IoT) will drive market growth.

The London-based agency will bolster DEPT®’s creative practice in the UK, while opening up DEPT®’s full service offering to ShopTalk’s existing client base.

Accenture has agreed to acquire Romp, a brand and experience agency in Indonesia renowned for its creative talent and innovative services across branding, creative and performance marketing.

The pandemic reshaped consumer expectations about the omnichannel shopping journey, which is now often mediated by a retailer’s mobile app.

German operator Ecotel announced it has signed an agreement with sales and consulting company Municall to market cloud and fiber-optic products for business customers.

The first units of BorgWarner's new fast-charging station, Iperion-120, have been installed by the Italian service provider Route220 and are ready to support drivers of electric vehicles on their journeys in Italy.

Ad-tech company Hivestack announced a partnership with media and marketing communications agency PHD Media. This partnership enables PHD to integrate programmatic DOOH into the omnichannel strategies.