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Founders &.agency launch &.media group

13-07-2022 | 09:05:00
&.media group is a full service media & content group with its headquarters in Amsterdam.

ITV acquires Plimsoll Productions, an independent natural history TV producer

12-07-2022 | 08:20:00
Founded in Bristol in 2013, the centre of excellence for natural history programming, the Bafta, Emmy and Academy award winning producer has produced hundreds of hours of content which is watched, and sold, in nearly 200 countries.

Reddit selects DoubleVerify as first full suite verification and measurement partner

12-07-2022 | 08:10:00
DoubleVerify, DV, a software platform for digital media measurement, data and analytics, has announced a first-of-its kind, exclusive partnership with Reddit to enable media verification and maximize advertiser performance across its dynamic, user generated content environment.

[Vacancy] Global is looking for a Network Producer, Heart

12-07-2022 | 08:04:00
Global is directly looking for a Network Producer, Heart at Leicester Square - London

Havas Media Group launches new global B2B division, Havas Business

08-07-2022 | 10:43:38
Havas Media Group (HMG) has unveiled Havas Business, a new global offering which aims to disrupt B2B marketing with a ‘boardroom-ready’ marketing solution that unlocks meaningful value and growth in B2B for brands.

SmartMedia Technologies joins Amazon Advertising Partner Network

08-07-2022 | 10:40:47
As an Amazon Advertising partner, SMT is dedicated to executing the best possible service and results for its current and future client roster.

[Marketing Week] Bob Koigi: Brands train eyes on influencer advertising

07-07-2022 | 12:45:00
As smartphones and internet technologies become increasingly accessible, brands are training their eyes on influencer advertising that continues to gain traction. This is according to a recent report by Stockapps.

WPP creates Design Bridge and Partners

07-07-2022 | 12:07:41
Launching in January 2023, the new company will enable clients to leverage a full range of industry-leading design expertise, driving growth and transformation through consumer, business, lifestyle and experience design.

Hearst UK appoints Alison Forth Director of PR and Communications

07-07-2022 | 12:03:05
Premium content and experience business, Hearst UK, has announced the appointment of Alison Forth as Director of PR and Communications.

DIRECTV taps Yahoo Unified Ad Tech to unlock advanced TV opportunities

05-07-2022 | 07:10:00
Against the backdrop of an increasingly fragmented advanced TV landscape, DIRECTV Advertising and Yahoo announced today that they are teaming up to provide buyers with a more seamless way to access addressable TV and streaming inventory.

DoubleVerify launches new carbon emissions measurement offering

05-07-2022 | 07:08:00
The DV/Scope3 partnership will provide advertiser and agency customers with a comprehensive campaign-based carbon footprint metric via DV’s flagship service and analytics platform, DV Pinnacle®.

Channel 4 challenges UK advertisers to improve disabled representation in advertising campaigns

01-07-2022 | 08:44:27
Channel 4’s 2022 Diversity in Advertising Award returns this year to tackle the ongoing lack of authentic representation and portrayal of disabled people in TV advertising.

Mediacom Communications renews carriage agreement with Paramount Global

30-06-2022 | 07:15:00
The deal features renewed carriage of Paramount’s portfolio of broadcast, entertainment, news, and sports networks

[Marketing Week] Bob Koigi: The changing content consumption trends

29-06-2022 | 12:00:00
Content consumers are now paying more attention to advertisements when they are engaged in the content the ad is placed within.

DPG Media launches new subsidiary, Aimwel

29-06-2022 | 07:12:00
The service grew out of DPG Media's expertise and experience to create B2C campaigns that integrate well across niche sites, display and social media.

Emerald acquires Advertising Week Global Event Platform

29-06-2022 | 07:05:00
Emerald Holding, Inc. has announced that it has completed the acquisition of all of the assets comprising the business known as Advertising Week from Stillwell Partners.

[eMarketer] Creators will be the centerpiece of YouTube’s growth efforts

29-06-2022 | 07:00:00
Creators are the lifeblood of YouTube, and it’s becoming increasingly clear that they have the power to move audiences to new features or formats, as well as sway purchase decisions.

Paramount+ unveils global expansion strategy

28-06-2022 | 07:15:00
The launch is an important step for Paramount+. It’s the start of its expansion into Europe, and the chance to bring Paramount Global’s portfolio of iconic TV shows and blockbuster movies to a new audience.

dunnhumby appoints Stacy Gratz as Regional Managing Director for Media

28-06-2022 | 07:05:00
dunnhumby, a global player in Customer Data Science, has appointed Stacy Gratz as Regional Managing Director for Media, to lead strategic media planning and sales in the UK region, for the Tesco Media & Insight Platform.

Dentsu, Accenture, Netflix win at Cannes Lions 2022

24-06-2022 | 14:06:36
The new Creative B2B Lions, were awarded, alongside the Direct Lions, Media Lions, Creative Data Lions, PR Lions, and Social & Influencer Lions.

Volkswagen unveils TikTok channel

24-06-2022 | 14:00:18
Volkswagen's transformation into a tech company will now be accompanied by a TikTok channel called "newauto" - the name of the Group's strategy.


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