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Newfoundland and Labrador tourism campaign reinforces buying Canadian is more than a trend
For Canadians looking to keep their money in Canada, Newfoundland and Labrador offers authentic experiences rooted in place, full of charming independent businesses, and local, handmade products.
FINN Luxe appointed US and UK PR agency for travel platform The Luxurist
FINN Luxe, the dedicated luxury offering at FINN Partners, today announced it has been appointed as the UK and U.S. public relations agency of record for The Luxurist, the world’s first comprehensive itinerary builder for the luxury travel industry.
NVIDIA Inception startup Roch Dog launches hotel industry's first AI-powered certification engine
Roch Dog, an NVIDIA Inception startup, has launched hotel industry's first AI-powered certification engine for pet-friendly hospitality
Chase Sapphire Reserve and Droga5 showcase Seoul’s cultural energy in new campaign
This campaign goes beyond the typical travel ad—it’s a love letter to a city where modernity meets centuries-old tradition, all enabled by Chase Sapphire Reserve’s premium travel benefits.
B2B traveltech company HBX Group appoints FINN Partners as its UK PR agency
The HBX Group is a major global B2B TravelTech company, which has a primary goal of simplifying the complex and fragmented travel industry through a combination of cloud-native technology solutions, curated data, and an extensive portfolio of products designed to maximize revenue.
Cayman Islands Department of Tourism appoints Harmelin Media as U.S. agency of record
Harmelin will provide strategic guidance, data-driven insights, and execute advertising campaigns across digital, print, broadcast, and streaming platforms.
Tourism Tasmania retains BMF Australia as lead creative agency
BMF will continue to work on the creative strategy and execution for Tasmania’s destination brand, as led by the state tourism organisation.
Booking.com and Capital Radio collaborate on multi-platform campaign to inspire UK travel
The partnership will see Booking.com connecting with Capital listeners through a series of engaging on-air features tailored to both regional and national audiences.
Club Med chooses Hopeful Monsters as creative partner for Australia and New Zealand
Hopeful Monsters will manage all creative communications for the brand, driving demand for all-inclusive stays and positioning Club Med as a bucket list destination for the ANZ market, supporting the brand’s mission to create unforgettable holiday experiences.
ITV announces new media for equity investments in ufurnish.com, mynestegg and Tryp.com
As part of ITV Adventures Invest, its Media for Equity investment fund, ITV has agreed to subscribe for £2 million in ufurnish.com, up to £3 million in mynestegg and £1 million in Tryp.com in return for advertising inventory across ITV’s channels and ITVX.
EasyJet campaign breaks from traditional ad trends with user-generated content
easyJet and easyJet holidays have launched a new fully integrated campaign for the Winter sales period that marks a shift in the brand’s approach to advertising.
Tourism Ireland selects Grey London as its new strategic and creative services agency
Grey London has extensive experience in developing global campaigns to influence and inspire consumers and audiences around the world and will support Tourism Ireland in marketing the island of Ireland as a compelling holiday destination to a global audience.
Princess Cruises taps actress Hannah Waddingham in new ad campaign
Filmed in dazzling, cinematic style by acclaimed director Dave Laden of Hungry Man and created with the expertise of Princess Cruises' agency of record, Terri & Sandy, the campaign follows Waddingham as she enjoys the lavish delights aboard a Princess cruise.
Migratory animals invite visitors to discover the beauty of Colombia in new campaign
Inspired by their journey, Colombia has launched a groundbreaking activation that turns these species into "guides," showcasing the country's unparalleled biodiversity.
Global travel company TUI appoints Ogilvy as retained PR agency for British brands
Ogilvy PR will be tasked with building impactful long-term strategies and creative, attention grabbing earned first activations.
South Carolina Department of Tourism reappoints 9Rooftops as marketing and advertising agency of record
9Rooftops was first selected as SCPRT’s AOR in 2013 to support the agency’s efforts to foster sustainable tourism and economic development, while effectively marketing the state to increase visitation and improve the quality of life for all South Carolinians.
Unicorn Hunters partners with UN Tourism to foster innovation in the global tourism sector
Unicorn Hunters, a groundbreaking reality business series that connects entrepreneurs with millions of investors worldwide, has announced a strategic partnership with the United Nations World Tourism Organization (UN Tourism,) to promote entrepreneurship and drive innovation within the global tourism sector.
WTTC names Finn Partners as global comms agency for the launch of ‘Together in Travel’ global community
As part of the corporate communications brief, Finn Partners will manage content creation, PR, SEO, and digital advertising for the new initiative being launched by WTTC at the Global Summit in Perth in October.
Traveltech startup SeatBoost secures investment to accelerate growth and innovation
SeatBoost, a Los Angeles-based startup that is transforming the air travel experience through dynamic seat upgrade solutions, has announced an investment from International Airlines Group (IAG)
Holland America Line appoints Allied Global Marketing agency of record for brand partnerships
Allied will partner with top brands to maximize its extensive relationships to bring Holland America Line opportunities for partnerships and collaborations that enhance connections to the brand's audience.
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