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Chivas' new campaign embarks to reimagine hustle-culture with a modern-day vision of aspiration: shared success.

Coca‑Cola tapped award-winning Creed II director and screenwriter, Steven Caple Jr. and Universal’s Jurassic World franchise actor and director Bryce Dallas Howard, to bring cinematic quality to the feature films, which showcase the power of embracing the “inner Santa” in all of us through acts of kindness, generosity and goodwill.

On the occasion of the new retrospective exhibition " DIERIC BOUTS. Creator of Images" in M Leuven, blended agency iO developed the Boutsify app: a rich — physical and digital — experience powered by AI.  

Following a rigorous selection process by a panel of industry experts, this year’s intake will play a pivotal role in advancing the programme’s goals.

Fran’s appointment is the first South African leadership appointment to be announced, signalling VML’s intent to be a creative powerhouse in South Africa.

The global campaign is the latest in a five-year pro bono partnership involving media and creative agencies from across dentsu, aimed at ending malaria in our lifetime, a deadly disease that kills a child every minute.

Most recently CEO of the Americas for Droga5, Nam is lauded for her adept ability to design agency systems and cultures that yield breakthrough ideas and best-in-class talent.

Smirnoff has unveiled multimarket activations to champion the power of the collective and reignite social connections around the world in a celebration of the spark that's created when different people, flavours and ingredients come together.

 As the world leaders gather in the United Arab Emirates for the 28th meeting of the Conference of Parties (COP28) brands, ad, PR and marketing agencies have been running campaigns towards climate action.

Amazon Web Services (AWS), an Amazon.com company, has announced that Leonardo.Ai, an Australian generative artificial intelligence (generative AI) content production platform, is creating 4.5 million new images daily on the world’s most comprehensive and broadly adopted cloud.

The role has been created to further strengthen and capitalise upon Havas Red’s investment in building world-class creative capability.

In driving awareness around this, Uber Eats, in partnership with Joe Public Cape Town, recently launched a TV and social media campaign that effectively (and humorously) conveys the message.

The communication and media industries have responded to this call by shaping the conversation around the role of brands in accelerating action and delivering real transformation across their operations.

Over the last four years Pip has grown Wunderman Thompson to become one of the UK’s largest, most awarded integrated agencies, taking home over 1300 wins and shortlists, including 21 Grands Prix and 128 Golds across all major award shows.

REPUBLIK, a global technology company building new ways for people to interact, announced the successful conclusion of its $6 million seed funding round.

As influencer marketing continues to explode and brands prioritize harnessing the power of creators, Her Campus Media, the #1 media portfolio for college women and Gen Z, has acquired Zfluence, a platform connecting brands with passionate young content creators.

The collaboration gives GroupM clients the ability to amplify creator content within the Amazon DSP and in Amazon Sponsored Brand placements.

In this role, Masiliso will work with regional People & Culture teams to drive effective work and embed DE&I throughout the culture, values, and ways of working at DEPT®, positively affecting its clients and people.

Sony Group Corporation (Sony), has established "Sony Innovation Fund: Africa" to support the growth of the entertainment businesses in Africa.

We partner with ambitious brands and people to create lasting growth; outstanding for your business, brilliant for people and great for the planet.

The 45th annual Loerie Awards, The Loeries, wrapped up Creative Week with a flourish, as it awarded the best of the best in Africa and the Middle East region.