Marketing Report

Tagresults

Microsoft remains the world’s most valuable B2B brand, report

16-05-2025 | 06:04:00
Now worth more than the next three brands combined, Microsoft’s growth reflects continued strength across cloud infrastructure, AI integration, and enterprise productivity platforms.

FOX Advertising unveils AI-powered converged media platform

16-05-2025 | 06:02:00
This intelligence platform will harness audience & contextual signals along with behavioral, creative and campaign analytics to create more personalized ad experiences for consumers and increase ad efficacy for advertisers.

Formula 1 and AWS let fans design custom tracks with AI

15-05-2025 | 10:32:00
Real-Time Race Track, powered by AWS, lets fans design an original race track using AI-powered analysis from Amazon Nova, a new generation of state-of-the-art foundation models available in Amazon Bedrock.

F1 star Carlos Sainz features in Keeper Security’s new campaign highlighting cyber threats

15-05-2025 | 10:29:00
The multi-part campaign highlights the importance of Keeper's cybersecurity solutions to protect sensitive information and digital assets.

Cannes Lions honours Adobe Chair Shantanu Narayen as inaugural creative champion of the year

14-05-2025 | 08:23:00
The new honouree Award is given to individuals and organisations in recognition of their long-term and meaningful contribution to providing creative people with the tools they need to truly express themselves.

Hitachi taps Colossus for global campaign bridging industrial heritage and digital future

13-05-2025 | 09:54:13
Colossus has unveiled a new global campaign for Hitachi Digital Services, marking the debut of the brand’s unified identity with a bold promise: to fuse the company’s legacy in physical infrastructure with its quietly powerful footprint in digital technology.

Sony and Bandai Namco invest in Gaudiy to shape the future of entertainment

12-05-2025 | 09:15:00
As the global entertainment content industry continues to grow in strength, the importance of entertainment in Japan is rising even further.

DoorDash to acquire hospitality tech firm SevenRooms to enhance commerce offerings

08-05-2025 | 10:08:12
DoorDash, a global platform for local commerce, announced it has reached an agreement to acquire SevenRooms, a New York City-based software company and a global player in hospitality technology.

T-Mobile Advertising Solutions announces agency partnership with IPG Mediabrands

07-05-2025 | 08:45:32
This partnership with T-Mobile Advertising Solutions (T-Ads) creates a direct path for IPG Mediabrands agencies and clients to activate campaigns with T-Ad’s first-party data and product suite, while also opening up opportunities for shared innovation and test-and-learn initiatives.

DEPT hires Jack Williams as SVP of Growth for EMEA

07-05-2025 | 02:00:00
This newly created position reflects DEP’s commitment to accelerating commercial performance and expanding its regional footprint, already responsible for 50% of its global revenue.

eflow Global appoints Feintuch Communications as U.S. PR agency of record

01-05-2025 | 06:04:00
Founded in 2004 as a business that supported financial institutions to meet their regulatory requirements through process automation and data processing projects, eflow transitioned to a state-of-the art software-as-a-service (SaaS) company in the mid-2010s.

The End of Google's Privacy Sandbox

30-04-2025 | 08:37:00
Google has been under fire for the past seven days. On April 17, a US judge ruled that Google has knowingly acquired and maintained a monopoly position in the adtech market.

AdCellerant expands into Canada

29-04-2025 | 06:10:00
 AdCellerant, a player in marketing technology solutions, has announced its official expansion into Canada. This marks the company's first step in bringing its award-winning technology and services to new markets.

Apple surpasses 60 percent reduction in global greenhouse gas emissions

28-04-2025 | 07:04:00
The company achieved several other major environmental milestones, including the use of 99 percent recycled rare earth elements in all magnets and 99 percent recycled cobalt in all Apple-designed batteries.

Havas backs Ostro in push to transform health brand engagement with AI

25-04-2025 | 10:22:31
This milestone partnership marks a pivotal advancement in Havas’ ongoing transformation agenda, further reinforcing the Group’s leadership in data, technology, AI, and personalized content delivery.

[Report] AI agents market to be worth $52.62 billion by 2030, MarketsandMarkets

25-04-2025 | 08:22:00
A report by MarketsandMarkets shows that the AI agents market is anticipated to experience substantial expansion, rising from a value of $7.84 billion in 2025.

Marianela Queme (DPDK Digital Agency): We go beyond tech delivery

23-04-2025 | 09:47:00
Marianela Queme, Head of Technology at DPDK Digital Agency, joins us at Marketing Report TV. We speak with her about the agency’s international team, their bold strategic approach, the development of digital experiences like the Blorbu-app, and how DPDK pushes the boundaries of what technology can do.

Virtual production company GameChanger launches in the U.S. to revolutionize new era in TV production

22-04-2025 | 06:33:00
GameChanger, a virtual production company, is expanding its global footprint and bringing its cutting-edge technology to the television industry within the U.S. market.

MissionOne acquires SEO search specialist Growth Skills

14-04-2025 | 05:38:00
As part of the acquisition, Growth Skills CEO Lavall Chichester joins MissionOne as EVP of SEO and AI Optimisation, reporting to MissionOne president Sean Corcoran.

Interpublic Group appoints Yaniv Sarig as global head of AI commerce

10-04-2025 | 05:51:11
Sarig, a seasoned entrepreneur and AI commerce pioneer, moves into the role after working with Interpublic in a consulting capacity and will continue reporting to the company’s Global Chief Commerce Strategy Officer, Jeriad Zoghby.

Heineken creates flipping phone case to combat digital distractions

08-04-2025 | 07:57:34
Heineken has created a prototype phone case that helps with a very modern problem: everyone being at the bar scrolling through their social media rather than talking to each other.


 Follow Marketing Report on LinkedIn

 Subscribe to the Marketing Report Newsletter

 Send us your press releases, columns, interviews…

 Join Marketing Report in our LinkedIn Groups



Featured