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TotalEnergies and Holcim join forces to study solutions for first carbon-free cement plant in Belgium
Various energies and technologies will be assessed for the efficient capture, utilization, and sequestration (CCUS) of around 1.3 million metric tons of CO2 emitted by the facility every year.
iO appoints Bart De Hertogh as Program Lead
The project manager and communications specialist who helped launch the Brussels vaccination campaign over the past two years brings a whole lot of specific expertise to Antwerp.
[Marketing Week] Bob Koigi: The market value of addressable advertising
The world is experiencing growing interest and adoption of addressable advertising as brands maximize reach and frequency of their target audiences across their full video investment.
Jorrit Hermans becomes Creative Director at iO Campus Herentals
End-to-end agency iO also has some serious creative ambitions. This is underlined by the arrival of Jorrit Hermans as Creative Director at Campus Herentals. He will be taking care of the campus’ creative output.
Mather Economics expands global footprint with new office in Belgium
In line with its continued efforts to expand solutions in Europe, Mather Economics has announced the opening of its new office in Antwerp, Belgium on October 1, 2022.
Saniweb and iO relaunch bathroom webshop in the Netherlands
In collaboration with end-to-end agency iO, Saniweb is relaunching its webshop, to serve the increasing number of mobile users better.
TotalEnergies selected to install 4,400 EV charging stations for electric vehicles in Belgium
TotalEnergies will install up to 4,400 public charge points over the next two years. The new 22 kVA charging stations will be operated under the TotalEnergies brand for a period of twelve years and will be supplied with 100 % renewable electricity generated by offshore wind power in the North Sea off the coast of Belgium.
[Interview] Koen Denolf, Managing Partner, The Fat Lady
Koen Denolf is a Content Strategist and Managing Partner at The Fat Lady.
[Interview] Johan Vandepoel: ACC focuses on talent and sustainability
Johan Vandepoel has been the CEO of ACC Belgium (Association of Communication Companies) for 10 years. It is a Belgian trade association where all creative agencies come together: advertising agencies, branding & design, content, digital, event, team building PR & influencer agencies.
Shekel supplies smart refrigerators to Belgian retailer Colruyt
Shekel, along with U.S. based Parlevel Systems, supplied dozens of smart refrigerators to the Colruyt retail group operating in Belgium, Luxembourg and France. The transaction is estimated at 1M NIS.
Locala appoints Roxane Serruys as Sales Director, Belgium
Locala, the worldwide player in driving consumers to stores and proving the results, has announced the appointment of Roxane Serruys to Sales Director for Belgium.
Targetspot signs video partnership with ShowHeroes
Targetspot, a global player in AdTech and digital audio monetisation, has announced a highly promising agreement with ShowHeroes, an independent video solutions provider.
Nielsen advances and brings scale for digital measurement of the open web in 17 markets
The Nielsen Identity System powering Digital Ad Ratings addresses advertising waste and helps enable advertisers and publishers to measure reach and frequency of their audiences with confidence knowing that when a digital ad is viewed, demographics are deduplicated across mobile and PC platforms.
[Marketing Week] Bob Koigi: Brands train eyes on influencer advertising
As smartphones and internet technologies become increasingly accessible, brands are training their eyes on influencer advertising that continues to gain traction. This is according to a recent report by Stockapps.
Sam De Win appointed new Executive Creative Director of iO Belgium
Sam De Win has been named new Executive Creative Director of iO Belgium A familiar face to give Belgian campuses a creative boost.
Belgian scale-up myskillcamp acquires AI learning company Domoscio
Belgian scale-up, myskillcamp has acquired AI Learning company, Domoscio which will bring new technology to the HR and L&D space.
DPG Media’s Campus 19 opens its doors in Antwerp
The campus that teaches its students to program in an innovative, autonomous way also wants to provide an answer in Flanders to the growing shortage of IT employees.
DPG Media makes Tweakers third-party tracking-free
By disabling third-party visitor tracking and moving to contextual advertising, the website can better serve both advertisers and visitors.
Eneco appoints Publicis Groupe Benelux as new lead agency
Publicis Groupe Benelux will work on energy company Eneco’s brand positioning and associated cross-media campaigns within the Netherlands and Belgium.
Volvo Trucks opens battery plant in Belgium
Volvo Trucks is opening its very first battery assembly plant. Located in Ghent, Belgium, the plant will supply ready-to-install batteries for Volvo Trucks’ full electric heavy-duty trucks.
Flemish media sector joins forces for new cross-media measurement system
The new system will combine data from linear media channels, social media, media websites and apps. The new system will measure the consumption of audio, video, sites and socials on all screens for the same media user.
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