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Video Solutions company AG diversifies its Advertising Video-On-Demand, FAST strategy with Amagi

19-01-2022 | 06:59:00
Headquartered in Switzerland, Video Solutions AG runs AVOD platforms Watch4 and W4Free, which are top movie and TV series destinations for advertisers to reach targeted audience sectors in Germany, Switzerland and Austria and the UK, respectively.

rlaxx TV launches beta web application and Android app

21-12-2021 | 08:12:00
The ad-financed streaming service (FAST+AVOD) rlaxx TV is putting on a final sprint just before the end of the year and is launching both its web application as well as an app for Android devices.

EBRD boosts renewable energy in Central Europe

02-12-2021 | 06:18:00
The European Bank for Reconstruction and Development (EBRD) is supporting the transition of Photon Energy NV (Photon Energy), a renewable energy developer and independent power producer with Czech origins.

BP and Schneider Electric collaborate on low carbon energy solutions to help customers decarbonize

30-11-2021 | 14:12:51
Under the terms of the MoU, BP and Schneider Electric intend to combine skills and capabilities to define and scale integrated energy solutions for cities and commercial and industrial customers in hard to abate sectors, such as high emission transportation and heavy industry.

Google and Essence launch contextual advertising powered by machine learning with Guardian Australia

26-11-2021 | 11:18:10
Production of hundreds of ads was automated, with each ad customised for contextual relevance on individual article pages.

TotalEnergies inks two partnerships to develop natural carbon sinks in Australia

20-11-2021 | 11:22:19
TotalEnergies has established two operational partnerships with Australian carbon developers AgriProve and Corporate Carbon to develop natural below-ground carbon sinks in Australia and help prevent savanna fires, notably in Africa.

BigCommerce partners with TikTok to launch advertising coupon programme for merchants

04-11-2021 | 11:24:00
Qualified merchants of all sizes based in the U.S., U.K., Australia and Canada that spend $300 on ads will receive $1,000 in advertising credits from TikTok and BigCommerce.

GroupM appoints Pat Crowley to lead Essence Australia

30-09-2021 | 14:19:00
Pat Crowley has been named the first CEO of Essence in Australia, as AKQA Media becomes part of the Essence network.

GroupM appoints Aimee Buchanan CEO for Australia and New Zealand

03-08-2021 | 11:45:00
The appointment follows an extensive search locally and globally for the best talent to accelerate and drive our transformation and lead GroupM’s vision to shape the next era of media, where advertising works better for people.

Starcom Australia appoints Sarah Tillitt as Head of Digital

11-06-2021 | 11:38:00
Reporting into Starcom’s National Head of Investment and Digital, Mark Duffy, Tillitt has been charged with leading the digital and performance strategy for Starcom Sydney and its clients.

[Marketing Week] Bob Koigi: Content is king

11-05-2021 | 09:39:00
As marketers, advertisers and media companies look at innovative ways of packaging and disseminating content to a critical mass, they are exploring and embracing technologies and partnership to drive that agenda with impressive results.

Starcom Australia promotes Rebecca Ho to Head of Investment

04-05-2021 | 13:47:04
Starcom Sydney has announced the promotion of Rebecca Ho to the new role of Head of Investment, effective immediately.

Starcom Australia wins Tourism Tasmania media account

28-04-2021 | 14:53:08
Starcom Australia has been appointed by Tourism Tasmania to manage its media account, encompassing strategy, planning, buying and digital media.

VICE Media renews partnership with SBS Australia

16-12-2020 | 11:05:27
VICE Media Group has announced the continuation of its partnership with Australian broadcaster, SBS, with a renewed content deal for its SBS Viceland TV channel, and SBS digital platforms.

Starcom Australia announces new strategic framework with ‘People Powered Growth’

16-12-2020 | 11:03:00
Starcom Australia has announced its new ‘People Powered Growth’ positioning and strengthened agency structure.

WPP submits proposal to acquire remaining shares in WPP AUNZ

01-12-2020 | 11:26:18
WPP has submitted a proposal to the Board of WPP AUNZ Limited to pursue an acquisition of the remaining shares in WPP AUNZ.

Starcom wins Miele's ANZ Media account

07-11-2020 | 09:23:00
Domestic appliances Miele company has consolidated its Australia and New Zealand media account into Starcom following a competitive pitch with a number of undisclosed agencies.

Heineken acquires Strongbow brand in Australia

30-10-2020 | 09:05:00
Heineken has announced that it is acquiring cider brand Strongbow from Asahi Group Holdings Limited (Asahi) in Australia, along with two other cider brands, Little Green and Bonamy’s.

GroupM Australia CIO Nicola Lewis promoted to global Finecast role

22-10-2020 | 10:05:21
GroupM Australia Chief Investment Officer Nicola Lewis has been promoted to Global Chief Growth Officer of Finecast, GroupM’s fast-growing Addressable TV business.

World Out of Home Organization’s OurSecondChance campaign hits $40 million in media value

18-09-2020 | 07:53:00
The World Out of Home Organisation’s #OurSecondChance campaign has appeared on more than 40,000 digital screens worldwide, making it the world’s biggest all-format digital Out of Home campaign ever launched.


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