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Hearst UK partners with Brand Metrics to enhance ad effectiveness and accountability
The partnership marks a significant milestone in Hearst UK’s commitment to delivering enhanced advertising accountability and effectiveness to its valued advertisers and agencies.
Hearst to acquire Austin American-Statesman, strengthening its newspaper portfolio
The announcement was made by Hearst President and CEO Steven R. Swartz, and Gannett Chairman and CEO Mike Reed. Terms were not disclosed, and the transaction is expected to close in Q1.
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