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Coke Zero Sugar taps AI in new global campaign
The drink is singing its own praises, too, in a pair of music-focused activations. “It’s Gonna Be Me,” the chart-topping Y2K single, is the new anthem for Coke Zero Sugar in 2024.
Coca‑Cola taps Hollywood stars to bring ‘real magic’ to the small screen with Christmas short films
Coca‑Cola tapped award-winning Creed II director and screenwriter, Steven Caple Jr. and Universal’s Jurassic World franchise actor and director Bryce Dallas Howard, to bring cinematic quality to the feature films, which showcase the power of embracing the “inner Santa” in all of us through acts of kindness, generosity and goodwill.
Coca-Cola begins making local deliveries in Belgium with 30 electric Renault Trucks vehicles
Through a key partnership with Renault Trucks, the beverage manufacturer is electrifying one-fifth of its truck fleet and creating the largest fleet of electric trucks in Belgium.
Coca-Cola launches its sustainability platform JAMII in Africa
. Through this signature platform, Coca-Cola hopes to attract like-minded partners to help accelerate on-the-ground impact of its initiatives.
Coca-Cola partners with Tech Partners to create bottle prototype made from plant-based sources
The prototype bottle comes more than a decade after the company’s PlantBottle™ debuted as the world’s first recyclable PET plastic bottle made with up to 30% plant-based material.
Coca-Cola becomes global implementing partner for Ocean Cleanup’s River project
The Coca-Cola Company and The Ocean Cleanup are teaming up behind a clear objective: to stem the tide of marine waste by intercepting plastic debris from rivers around the world.
AHA sparkling water launches first ad campaign
Featuring actors and comedians Lauren Lapkus and Colton Dunn, the joyful and bright creative highlights AHA’s pick-me-up credentials and eye-catching, reaction-worthy portfolio of flavors.
Coca Cola partners with AB InBev, Unilever and Colgate to spur next generation of sustainability innovations
The Coca-Cola Company is partnering with Anheuser-Busch InBev (AB InBev), Unilever and Colgate-Palmolive to mobilize some of the world’s sharpest thinkers to solve some of the world’s most pressing sustainability challenges.
Coca-Cola unveils 2030 water security strategy
The Coca-Cola Company has announced a holistic strategy to achieve water security for its business, communities and nature everywhere the company operates, sources agricultural ingredients for its beverages and touches people’s lives by 2030.
Coca-Cola empowers over 6 million women entrepreneurs globally
Coca-Cola has delivered on its decade-long drive to enable the economic empowerment of 5 million women entrepreneurs, the company has announced.
Coca Cola to trial paper bottle prototype with online retailer in Hungary
The Coca-Cola Company’s first-ever paper bottle prototype is transitioning from the lab to the marketplace this summer through a limited online trial in Hungary.
Coca-Cola partners with Global Citizen to drive action, empowerment and education
The Coca-Cola Company is partnering with Global Citizen in 2021 to drive sustainable change.
Coca-Cola transitions to recycled plastic packaging in Netherlands and Norway
Coca-Cola is the first company in the Netherlands and Norway to bottle its entire portfolio of locally produced beverage brands in 100 per cent recycled polyethylene terephthalate (rPET) packaging.
Coca-Cola and Nestlé are the world’s most valuable brands in the food and drinks sector, report
The food and drink sector is one of the few sectors that should suffer limited impact as a result of the COVID-19 pandemic, with the world’s top food & drink brands unlikely to lose brand value.
Coca Cola and International Paralympic Committee announce global partnership
The Coca-Cola Company has joined the International Paralympic Committee (IPC)’s roster of Worldwide Paralympic Partners.
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