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Income Insurance unveils humorous campaign to promote eDrivo car insurance for EV drivers

10-01-2025 | 08:21:21
Income Insurance has launched a humorous new campaign to tell EV drivers about the USPs of the new eDrivo Car Insurance and show how regular car insurance just does not deliver the same coverage.

Autonomous driving startup Embotech raises $27m to expand its solutions for logistics in Europe and beyond

17-12-2024 | 05:40:00
Embotech, a Swiss innovator of autonomous driving solutions for industrial logistics, has received $27 million Series B funding to scale its Automated Vehicle Marshalling (AVM) and Autonomous Terminal Tractor (ATT) solutions in Europe, and ultimately in the United States, Middle East, and Asia.

BMWs Christmas campaign highlights the joy of driving and the spirit of giving

12-12-2024 | 06:39:23
The 2024 Christmas film, titled “Das Geschenk” (The Gift), celebrates the iconic BMW 1500, a cornerstone of the 1960s Neue Klasse, and connects generations through the timeless joy of driving.

Lexus celebrates cultural diversity in ads featuring Asian American and Indian American talent

11-12-2024 | 07:13:01
Created by the LA multicultural agency IW Group, they were directed by Federico Mazzarisi of Quriosity Productions and mark the second collaboration between the director and the agency for Lexus this year.

Eid Al Etihad 53 campaign by BMW and Serviceplan celebrates UAE’s rich diversity

10-12-2024 | 07:23:47
At its heart lies a partnership with a true national treasure, the legendary perfumer Yusuf Bhai, to craft something extraordinary—Al Watan 1971, a limited-edition fragrance made from ingredients handpicked from every corner of the UAE.

Ford unveils Pan-European creative campaign for Puma Gen-E model

05-12-2024 | 06:30:00
 The push is Ford’s second social-first car reveal, following the huge success of its Ford Capri campaign, also by Born Social, earlier this year.

Chevrolet festive season campaign highlights the power of family connections

04-12-2024 | 07:26:00
The ad highlights a special relationship between a grandfather, father, and son and underscores the pressure that often accompanies choosing a career path.

Toyota Canada launches brand platform to deepen connections with Canadians

02-12-2024 | 06:45:00
Using its 60th anniversary in Canada this year as a launchpad, Toyota worked with long-time agency partner, Saatchi & Saatchi, to refresh its brand positioning and introduce a new creative platform.

Apparent wins Volkswagen Group Australia’s digital, CX account

28-11-2024 | 08:59:19
Independent agency Apparent has been appointed to Volkswagen Group Australia’s digital and CX business following a competitive pitch. The appointment encompasses Audi, Volkswagen, Skoda and CUPRA.

Toyota celebrates Hilux durability, reliability in new campaign

28-11-2024 | 08:55:20
Directed by Tim Bullock from Scoundrel, the integrated campaign will be activated across key sponsorships, OOH, broadcast, BVOD, digital, radio, in-store, CRM & social with further extensions to follow.

Bulgarian startup AMPECO secures $26m Series B to accelerate global EV charging networks

28-11-2024 | 05:46:00
AMPECO, a Sofia-based EV charging management platform provider, has raised $26 million in Series B funding.

Vehicle payment startup KeySavvy secures $4.25m funding to simplify and secure private-party car transactions

26-11-2024 | 05:43:00
KeySavvy, an innovative platform that simplifies and secures private-party car transactions, has announced $4.25 million earned in venture capital funding.

Lexus marks 25 years of ‘December to remember’ campaign

22-11-2024 | 07:53:38
Evoking holiday nostalgia and connection amongst loved ones, the latest spots reinforce the brand's ongoing commitment to creating memorable experiences for its customers.

Easee selects Forsman & Bodenfors as strategic and creative partner

12-11-2024 | 08:22:11
Easee has picked Forsman & Bodenfors as its partner for brand strategy, design, and communications. With a renewed brand strategy that reflects Easee’s vision, business plan, and growth journey, the goal is to become a brand leading the way toward a reliable and electrified future.

Infinite Machine raises $9.3m to accelerate production of P1, first-of-its-kind personal electric vehicle

08-11-2024 | 11:36:00
Infinite Machine, a New York-based startup building the next generation of non-car vehicles, has closed $9.3 million seed funding round.

Chinese carmaker OMODA selects Who Wot Why as first creative agency of record in the UK

08-11-2024 | 07:48:51
Who Wot Why will be charged with helping to launch the brand in the UK, following OMODA’s recent introduction of its pioneering and futuristic crossover SUVs to UK shores.

Mercedes-Benz USA launches 2024 'holidays with love' campaign to celebrate the joy of togetherness

07-11-2024 | 08:29:28
Mercedes-Benz USA (MBUSA) has announced the launch of its 2024 "Holidays with Love" campaign, inviting customers to embrace every moment of their journeys with loved ones.

Hyundai Motor UK continues to challenge brand perceptions with new ad campaign

06-11-2024 | 08:19:08
Hyundai Motor UK has launched a new advertising campaign that follows on from its successful ‘Dawn of a New Hyundai’, challenging perceptions of the brand.

Volkswagen Group Australia selects We Are Social as social agency of record

06-11-2024 | 07:45:14
Following a fiercely contested pitch, We Are Social has been selected to lead social strategy and execution for Audi, CUPRA, Škoda, and Volkswagen Commercial Vehicles.

RAM unveils Rex Torque in new humorous campaign

05-11-2024 | 07:48:00
Along with this new fleet, RAM is unveiling a bold, witty campaign that takes a fresh approach to how trucks are perceived, introducing Rex Torque, the deadpan voice of RAM.

BMW Motorrad unveils campaign to encourage motorists create emotional connection with their rides

04-11-2024 | 05:25:00
Under the tagline "Fall in Love," the campaign showcases roads symbolically replaced with autumn leaves of various colors, encouraging motorcyclists to hit the road and experience the excitement that the new season offers.


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