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WPP appoints Dr. Ya-Qin Zhang to the Board
WPP today announces the appointment of Dr. Ya-Qin Zhang to its Board as a Non-Executive Director with effect from 1 January 2021.
Virgin Media launches Google Smart Home trial in The UK
Virgin Media has collaborated with Google Nest to trial a range of Smart Home products that can be easily added to customers’ existing packages.
Nielsen enhances omnichannel campaign activations for advertising within marketing cloud
Nielsen has announced that they are making sweeping changes to their Nielsen Marketing Cloud solution to enable advertisers to activate against an omnichannel campaign strategy.
Locala launches Retail Analytics to help advertisers identify in-store traffic trends this holiday season
This new location intelligence product is designed to help advertisers identify store visit trends on both a nationwide and local level, and make better decisions on how, where and when to invest their advertising spend.
Samsung unveils new SD cards for content creators and photo enthusiasts
Samsung Electronics, the world player in advanced memory technology, has unveiled the PRO Plus and EVO Plus, its two new lines of SD cards featuring speeds and improved durability.
eMarketer, Starcom Worldwide, GlobalWebIndex release annual report on state of global media
eMarketer, in collaboration with Starcom Worldwide and GlobalWebIndex (GWI), has published its annual “Global Media Intelligence (GMI) Report” on key digital trends worldwide.
Sony Europe launches the Apple TV app on select smart TVs
Sony Europe has announced that customers can now access the Apple TV app on select Sony smart TVs to enjoy Apple TV+, Apple TV channels, new and popular movies, and personalised and curated recommendations.
OpenSlate and TikTok partner to deliver brand safety solution for advertisers
OpenSlate, a provider of content ratings across the world's largest digital platforms, has announced a partnership with TikTok, the destination for short-form mobile video.
Facebook ranks top globally in mobile app advertising
AppsFlyer, the global attribution leader, has released the 11th edition of its Performance Index.
Triple Digital partners with Ajax Amsterdam
AFC Ajax, the biggest soccer club of The Netherlands, has signed Triple as their new digital partner.
MediaMonks invests in automating ad production to enhance speed and efficiency
MediaMonks has been awarded an Epic MegaGrant to explore the next frontier in automated tabletop and production using Epic’s Unreal Engine, the world’s most open and advanced real-time 3D creation tool.
Instagram expands shopping to IGTV and reels
Instagram has announced an expansion of its in-app shopping, with a global roll out of its Instagram Shopping service across IGTV and a soon to start test of shopping within its recently launched short form video platform Reels.
Barcadi selects EPAM to accelerate digital marketing and e-commerce strategy
EPAM Systems, Inc., a global provider of digital platform engineering and software development services, has announced the successful launch of Bacardi's new end-to-end, automated DevOps platform.
Blockchain advertising platform YOUengine set for launch early next year
The Swiss headquartered new digital advertising platform, YOUengine, will launch in 5 test cities starting January 15, 2021 with a 50 city push in the works later in the year.
Nokia publishes call to action to deliver an ethical and sustainable 5G future
Nokia has outlined a vision of a 5G-enabled world that delivers economic prosperity, opportunity for all people and a healthier planet.
[Column] Fleur Willemijn van Beinum: Social first
Adapt the drumbeat and break the rules. Define the status quo. With social first you take mobile first a step further.
Vodafone provides 5G to MAS Supermarkets in Seville to improve shopping experience
Vodafone, a pioneer in the deployment of commercial 5G network in Spain, has provided 5G coverage to MAS Supermarkets in Seville to offer its customers an improved shopping experience.
MediaCom appointed Uber’s global media agency
MediaCom has been named as Uber’s global media agency of record. The agency will expand its remit into every operational market for Uber across North America, Latin America, EMEA and Asia.
Nielsen upgrades ad intel platform with richer advertising spend data
Nielsen has announced that it is augmenting the digital capabilities of Nielsen Ad Intel, a market advertising intelligence solution.
SAP commits 5 per cent of addressable spend to support social enterprises
SAP has announced 5 & 5 by '25, a corporate initiative targeting five per cent of addressable spend with social enterprises and with diverse businesses by 2025.
[Vacancy] Logitech is looking for a Customer Success Manager
Logitech is directly looking for a Customer Success Manager