Tagresults

The appointment is noteworthy and timely as it marks a growing extension of Joybyte’s partnership with VeSync.

The idea, developed by W+K London and produced by our in-house production studio, WracK, follows last year’s viral St. Patrick’s Day success, which drove a 300% sales uplift in Espresso Martinis over the holiday weekend.

Launching nationwide on 4 March in Indonesia, the ‘Level Up Ramadan with Google Play’ campaign video taps into gaming habits around the holy month of Ramadan when gamers play in solidarity with family and friends to pass the time until their fast-breaking evening meal or Iftar.

The scope of the work will encompass influencer and social media management. In terms of influencer management, Joybyte will handle everything from influencer curation to seamless content execution, tailored creative, transparent reporting, and strategies backed by real-time insights.

The new campaign focuses on the unique career aspirations of young professionals, helping those at the beginning of their careers discover job opportunities that truly match their needs and goals.

Influencer marketing has undergone a major transformation over the past decade, evolving from a niche marketing strategy to one of the most prominent tools in the digital marketing space.

McDonald’s Germany is rolling out a comprehensive 360-degree campaign to spread the word.

Joybyte will handle social-media management for the brand and engage across IG, TikTok, and Facebook with Joybyte’s fully managed organic social media program.

Publicis Groupe has entered into a definitive agreement to acquire BR Media Group, Latin America’s influencer marketing and content company, with a network of over 500,000 creators including 80% of the region’s leading influencers. 

Building on the success of the acclaimed 'OKAY Hyundai' series, Hyundai and Culture Brands continue its mission to deepen Hyundai's authentic connection with the African American community.

With their boundless energy and digital nous, it’s no surprise that Gen Z can get frustrated with the slower pace of their older colleagues.

The marketing, advertising, creative, communications and media industries are on the verge of a crucial evolution in 2025 with technological advances, shifting consumer behaviors, and a new wave of creative experimentation redefining how brands will interact with audiences.

Like its 2022 voter registration push featuring the same product, the campaign includes boxes designed to look like tampon packaging and instructions on how and where to vote. The faux product purports to be “free from lead, arsenic, and other heavy-flowing misogynists.”

Griffin Haddrill, former Founder of influencer marketing agency VRTCL, and business partner Gabby Gamad, announced the launch of new full-service digital marketing agency LV8, specializing in unique social media strategies and digital marketing.

Healthcare communications agency Havas Lynx, announced the launch of a new global healthcare influencer offering that leverages the power of influencers to drive health outcomes and behaviour change.

Dulcedo Group (Dulcedo), a talent management agency headquartered in Montreal, announced the successful acquisition of Node App, an AI-powered influencer marketing platform.

Montreal-based startup Heylist, announced the closing of its first funding round, raising $1.6 million.

Logie.ai, a cutting-edge startup using AI and data science to automate brand-influencer partnerships, has been appointed an official TikTok Shops Creator Agency Partner.

Yvonne Nelson is a renowned Ghanaian actress and producer who has led a life filled with significant moments that illuminate her remarkable characteristics as a human being.

Yvonne Nelson is the latest signee of Age Africa Agency, the top multi-channel network for YouTube creators, brands, publishers and artists in Africa responsible for the growth and management of YouTube channels.

The most valuable brand ambassadors are your loyal customers, dedicated employees, and nano/micro-influencers who genuinely believe in the quality of your product and speak highly of it.